In recent years laser facial treatments have grown in prominence, becoming a popular option for refining fine lines, minimising the appearance of scars and achieving a lasting, luminous glow.

It should come as no surprise, then, that this boom is now steering new and innovative cosmetic solutions, such as the new L’Oréal Paris Revitalift Laser Melasyl serum. The product of 18 years of research, it draws inspiration from lasers to target the appearance of wrinkles, and to give skin a firmer, more radiant look. Of course, these products do not replace professional procedures, but can serve as a brilliant at-home accompaniment to in-clinic treatments, or as a glow-giving addition to your regular skincare routine.

What is a laser facial?

Widely offered in clinics, laser facials are used primarily to target fine lines and wrinkles, as well as skin tone and texture concerns. While treatments vary, they all involve energy-based tools that emit light in specific wavelengths. Different types are used to target different needs: some work by reducing inflammation in redness-prone skin, while others stimulate the formation of new collagen and elastin to help iron out wrinkles and firm-up slack skin and use heat to break up pigments in complexions affected by hyperpigmentation.

Courtesy of L’Oreal

There are ablative and non-ablative options: ablative resurfacing removes the top layer of the skin, while non-ablative lasers are gentler and use warmth without compromising the upper layers of the epidermis, meaning a shorter recovery time.

A professional consultation is essential to work out which type is right for you, and depending on your skin’s specific needs, your practitioner will recommend either one, or a combination of both. Downtime differs according to each device, and while you may see a difference after one session, a course of treatments is often required for long-term results.

Laser-inspired skincare

Laser facials can only be performed by professionals, but the treatment is inspiring a new wave of skincare.

L’Oreal Paris Revitalift Triple Laser Anti-Ageing Creamy-Serum

Case in point: L’Oréal Paris’ new Revitalift Laser Melasyl Anti-Ageing Creamy-Serum, which promises a visible reduction in the appearance of wrinkles, and skin that feels firmer with a more radiant tone, in just seven days.*

This future-facing formula uses L’Oréal’s patented and award-winning Melasyl ingredient, which took scientists at the L’Oréal Group around 18 years of research and testing to perfect.

Melasyl is designed to specifically target dark spots and hyperpigmentation. It aims to work by stopping melanin precursors before they turn into pigments; essentially minimising the appearance of current dark spots and helping to prevent future ones.**

This all-rounder serum also features a vitamin C derivative, which brightens and protects against environmental damage, alongside niacinamide, to encourage hydration and bolster the skin barrier.

Courtesy of L’Oreal

The sensorially-pleasing cream-serum texture also makes it a joy to use. It absorbs quickly yet feels extra comforting on drier skin types without being greasy on oilier complexions. It layers seamlessly under moisturisers, SPF and make-up, and leaves skin feeling plush.

The best skincare routine is one that you are consistent with. Given how easily the L’Oréal Paris Revitalift Laser Melasyl Anti-Ageing Creamy-Serum can be used with other products and the silky, smooth texture, it is easy to incorporate this serum into your daily routine, and according to L’Oréal’s research, it can give visible results in just a week.*

With skincare science moving at lightning speed, what’s certain is that there is more choice than ever, whether you choose to turn to aesthetic interventions, or focus on next-generation skincare to make your skin the healthiest it can be.

Give the new frontier of skincare a try with the L’Oréal Paris Revitalift Laser Melasyl Anti-Ageing Creamy-Serum, available now at Boots

*Consumer self-assessment study of 69 women after seven days’ daily use. Testers reported visible results on wrinkles, firmness and brightness.

**According to L’Oréal Paris in vitro and in vivo studies.

Medina Azaldin is the beauty editor of ELLE and Harper’s Bazaar UK, working across print and digital features. She has more than seven years journalism experience and has previously written for Red and Good Hoousekeeping. When she’s not demystifying the latest skincare ingredient, sniffing out the next big perfume trend or uncovering the science behind wellness practices, you’ll most likely find her in Hatchards Piccadilly or watching a crime series with her cats. Oh, and she’s a competitive cheerleader, too.