LUX MedSpa Brickell Announces Multiple 2025-2026 Industry Awards, Reinforcing Its Reputation as One of Miami's Most Reviewed Wellness Destinations

LUX MedSpa Brickell Announces Multiple 2025-2026 Industry Awards, Reinforcing Its Reputation as One of Miami’s Most Reviewed Wellness Destinations

Miami, FL, July 23, 2026 (GLOBE NEWSWIRE) — LUX MedSpa Brickell, a luxury wellness destination inside the SLS LUX Hotel in Brickell, has received several industry awards in 2025 and 2026, adding to its growing reputation as one of Miami’s most trusted wellness providers. The company has also reached more than 2,300 verified five-star Google reviews, showing the positive experiences shared by thousands of clients.

Guests enjoy a luxury spa day experience at LUX MedSpa Brickell in Miami, combining personalized wellness treatments, recovery-focused services, and world-class hospitality in the heart of Brickell.

Founded by Alan Araujo, LUX MedSpa Brickell combines advanced skincare and wellness treatments with a strong focus on customer service. The company aims to provide every guest with a personalized experience that supports both relaxation and overall well-being.

Among its recent achievements, LUX MedSpa Brickell earned Gold awards in the Miami-Dade Favorites competition for Best Day Spa, Best Med Spa, and Best Hotel Spa. It also received recognition for its massage and facial services, reflecting its commitment to high-quality care.

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These awards come at a time when more people are making wellness part of their everyday lives. Instead of treating spa visits as an occasional luxury, many consumers now see them as a way to reduce stress, recover from busy schedules, and improve their physical and mental health.

LUX MedSpa Brickell offers a variety of personalized services, including therapeutic massage, customized facials, lymphatic drainage, advanced skin treatments, couples experiences, and spa day packages. Located in the center of Brickell, the spa welcomes both local residents and visitors looking for a relaxing wellness experience.

“Our mission has always been to offer more than traditional spa treatments,” said Alan Araujo, Founder of LUX MedSpa Brickell. “These awards mean a lot because they show the trust our clients have placed in us. We want every guest to leave feeling refreshed, restored, and cared for.”

The company believes that excellent hospitality is just as important as the treatments themselves. By focusing on trust, personalized care, and long-term relationships, LUX MedSpa Brickell continues to build lasting connections with its clients.

The spa has also become a popular destination for business travelers and tourists visiting Miami. Its location inside the SLS LUX Hotel allows guests to enjoy luxury accommodations and wellness services in one convenient place.

In addition to its spa services, LUX MedSpa Brickell shares educational articles and online resources about recovery, self-care, stress management, and healthy living. These materials are designed to help people better understand the value of regular wellness routines and make informed choices about their health.

As interest in personalized wellness continues to grow, LUX MedSpa Brickell plans to keep improving its services while maintaining the high level of care that has earned the company its recent awards and strong client support.

To learn more about LUX MedSpa Brickell or explore its luxury spa day experiences, visit https://www.luxmedspabrickell.com/spa-day-miami.

LUX MedSpa Brickell logo

About LUX MedSpa Brickell

LUX MedSpa Brickell is a luxury wellness spa destination located on the 9th floor of the Iconic SLS LUX Hotel in Brickell, Miami. Founded by Alan Araujo, the company offers personalized wellness services, including skincare treatments, massage therapy, lymphatic drainage, and recovery-focused experiences. With more than 2,300 verified five-star Google reviews and several community awards, LUX MedSpa Brickell is known for combining quality care with exceptional customer service. The company is committed to helping clients relax, recover, and improve their overall well-being through personalized wellness experiences.

Media Contact

Company Name: Lux MedSpa Brickell

Contact Person: Alan Araujo

Email: [email protected]

Phone: +1(305) 988-9388

Country: United States

Website: https://www.luxmedspabrickell.com

Disclaimer: The expert opinions presented in this PR/Story are based on the extensive experience and knowledge of the source company. These views do not necessarily reflect the opinions of the news distribution company and its distribution partners. There is no offer to sell, no solicitation of an offer to buy, and no recommendation of any medical treatment, product, or service in this article. Moreover, nothing contained in this should be construed as medical advice or a recommendation to start, stop, or change any medical treatment or medication. It is your responsibility to determine whether any medical treatment, product, or service is appropriate for you based on your health objectives, medical condition, and risk tolerance. Consult your healthcare provider regarding your specific medical situation. The news distribution company and its distribution partners do not endorse or guarantee the accuracy, completeness, or reliability of the information shared by the guest. Viewers are encouraged to consult with their own healthcare professionals or conduct their own research when making decisions related to medical topics. The source company is the one issuing this release. Please contact them directly for further information.

CONTACT: Media Contact

Company Name: Lux MedSpa Brickell

Contact Person: Alan Araujo

Email: [email protected]

Phone: +1(305) 988-9388

Country: United States

Website: https://www.luxmedspabrickell.com

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Has the word 'holistic' lost its meaning in the beauty industry?

Has the word ‘holistic’ lost its meaning in the beauty industry?

The term “holistic” is widely used across beauty, spa and wellness, but many therapists argue it has become diluted through overuse in marketing. Kathy Scott explores what holistic beauty really means, how the definition has evolved and whether the industry risks losing the term’s original significance.

In beauty and wellness, “holistic” has become one of the most overused words in the room. That is not entirely a bad thing, as it reflects a shift in client thinking.

People are asking better questions and looking beyond quick fixes, showing more interest in sleep, stress, nutrition, hormones and long-term skin health rather than just surface-level results.

The issue is that as “holistic” has become more marketable, it has also become more vague. It is now used to describe a wide range of services and philosophies, many of which differ significantly in training and depth of practice.

When one word is stretched to cover everything, the public loses clarity and practitioners lose distinction.

I say this as someone who identifies as a holistic skin practitioner. My background includes homeopathy, massage, reflexology, beauty and skin, and I came to that title because no single label captured the way I work. My practice sits at the meeting point of beauty and complementary therapy.

What does holistic practice really mean?

Holistic practice goes beyond adding a few wellness questions to a consultation form. It involves working with the whole person rather than focusing only on the visible symptom.

Skin is influenced by far more than products and procedures, and factors such as lifestyle, stress, emotional wellbeing, habits and daily rhythms all play a role.

But for me, genuine holistic practice extends even further. Alongside the physical and emotional aspects, there may also be an energetic or spiritual dimension.

These areas are harder to measure and do not sit neatly within a conventional clinical model, but they are part of many traditional holistic disciplines.

For those trained in that way, this is an integral part of the work. Not every practitioner will work at that level, and not every client will want it, which is entirely valid.

But if we are going to use the word “holistic”, it is worth recognising that, at its deepest level, it has historically meant more than symptom management with a lifestyle layer.

Why is the term ‘holistic’ being used differently across the beauty industry?

Over the past 18 months, I have paid closer attention to how the term is being used across the industry, and a few patterns have emerged.

First, “holistic” is now being used to market services that would never previously have associated themselves with that term. Second, it no longer means the same thing from one business to the next. And third, it has become a buzzword – shorthand for “we care” or “we look at lifestyle too”.

This is where the issue begins. If a clinic describes itself as holistic because it asks about sleep and stress or recommends supplements, that may reflect an effort to see the client in context but it is not enough to claim holistic practice in the fullest sense of the word.

This is not a criticism of therapists or clinic owners who are evolving their services in response to changing client demand. The industry should evolve and take greater account of the wider factors that influence skin health and wellbeing.

However, there is a difference between being holistic-informed and being a qualified holistic practitioner. One may involve expanding consultation style and knowledge of lifestyle factors, while the other is rooted in a deeper framework of training, philosophy and professional boundaries.

What is a holistic skin practitioner?

This lack of clarity matters for clients, who deserve to know what they are booking into. At present, the word “holistic” offers very little certainty. 

One practitioner may be offering an integrative, whole-person approach grounded in years of complementary therapy training, while another may simply be incorporating a broader consultation style alongside a conventional treatment menu, and others using it to signal something natural or wellness-led.

Holistic practice is not defined by the questions you ask alone, but by what you are trained to recognise and hold in the client in front of you. 

Physical symptoms may sit alongside emotional or deeply personal layers, and understanding how to respond, where your role begins and ends, and when to refer on requires both training and experience.

Why training and regulation matter in holistic beauty

This is also why education and regulation matter. Too many short, poorly regulated courses promise professional identity without delivering professional depth.

When complex modalities are condensed into a weekend certificate and sent straight into the marketplace, the public is left to assume that all qualifications are equal, which is not the case.

Practitioners who have invested years in study, practice, supervision and continuing professional development are right to question the impact this has on the credibility of their field.

If we are serious about standards in advanced aesthetics, we should apply the same level of seriousness to holistic practice. Regulation, transparency and training quality should not matter only when a treatment involves a needle. 

They also matter when a practitioner is working with vulnerability, trust, health narratives and the broader wellbeing of the person in front of them.

Is holistic beauty evidence-based?

I also believe we need to challenge the assumption that holistic means soft, vague or less effective. Done well, holistic skin practice can deliver significant and lasting change. 

It simply works from a broader understanding of the person and often from a different philosophy of care.

It asks not only what needs to be treated, but what needs to be understood. It respects the process as well as the outcome. And for those of us who work this way, that is not a weakness.

This is not about ownership of a word, but about responsibility in how it is used. 

Has the word ‘holistic’ lost its meaning?

If “holistic” is to remain meaningful, the industry needs to be more precise about what it describes. 

Clearer distinctions are needed between holistic-inspired branding, holistic-informed consultations and fully qualified holistic practice, and the training behind the title should be recognised and respected.

If every business can call itself holistic, regardless of depth or training, the word risks losing its meaning entirely.

About the expert author

Kathy Scott is a holistic therapist and owner of Ginger Tree Holistic Skin Clinic near Richmond, North Yorkshire, where she specialises in bespoke holistic face and body treatments, combining non-invasive methods with medical-grade products.

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Glamour South Africa

This is how the skincare industry has evolved

The beauty industry has undergone a dramatic transformation, fuelled by rapid technological advancements. To shed light on these changes, we’ve roped in Dr Elizabeth Briden, an internationally renowned dermatologist and key opinion leader in aesthetic dermatology.

Specialising in skin rejuvenation, medical and cosmetic dermatology and dermatologic surgery, Dr Briden offers valuable insights into the evolving skincare landscape

With skincare innovations constantly reshaping our routines, it’s crucial to stay informed about the latest developments. As we navigate the evolving beauty landscape, understanding the interplay between cutting-edge technology and skincare becomes essential. “During Covid, there were not many new cosmetic procedures (i.e. no new lasers, etc.) and few new skincare products being introduced.

Now, I am seeing more innovation for skincare, and younger patients looking to start preventing anti-ageing effects earlier. Social media plays a significant role in anti-ageing and skincare trends,” says Dr Briden, describing the major shifts in skincare and cosmetics over the past decade.

Glamour: What were some of the most significant changes or innovations at the start of the skincare revolution?

Dr Briden: Thanks to Dr Van Scott and Yu, who introduced AHAs [alpha-hydroxy acid] in the late 70s, new skincare options became available to dermatologists and patients. Before these discoveries, we had limited effective and affordable anti-ageing treatments with clinically proven results. Patients would come and ask me how to take care of their skin. Now, we have more effective topical dermocosmetics (AHAs, polyhydroxy acid [PHA], retinoids, antioxidants, peptides, SPF, etc.) and various professional procedures (peels, non-ablative lasers, microneedling, IPL, etc.) that allow for less downtime and minimal irritation than previous treatments. This truly revolutionised skincare through the professional, and was the foundation of skincare products coming directly from professional clinics to the patient.

Glamour: What is the impact of treatments like Botox, fillers and retinol on the industry and how have they influenced patient expectations?

Dr Briden: Patients have higher expectations regarding the results of the procedures. They are asking for less invasive treatments that are showing quick results with less downtime. They also expect that these treatments are more accessible and affordable. A good skincare regimen in combination with these treatments helps improve the overall skin health of my patients.

Glamour: How has the introduction of these advanced treatments altered traditional approaches to skincare and cosmetic procedures?

Dr Briden: Everyone is stared with a good skincare regimen, which helps to enhance the procedure outcomes and minimise the risk of complications. More patients are requesting and receiving anti-ageing treatment and products.

Glamour: In your experience, how have these innovations affected patient attitudes toward skincare and cosmetic procedures?

Dr Briden: Patients are more open to trying new procedures and skincare as they are more aware of ageing effects. Social media also brings more awareness in addition to misinformation regarding skin. Our professional, trained staff educates our patients on what works versus what does not.

Glamour: What are some emerging trends or technologies in dermatology and cosmetics that you find exciting?

Dr Briden: Most recently, I am excited about a new technology — microdipeptides — that has been shown in early studies to provide more sculpted, lifted, taut skin. What makes this peptide exciting is the size of the molecule, which is 2.5 times smaller than other leading topical peptides. The size matters because this will enable better absorption of this new benefit ingredient.

Glamour: How has the Advanced Dermatology and Cosmetic Institute played a role in shaping or responding to changes within the field?

Dr Briden: Our clinic partners with our patients on a comprehensive treatment and skincare regimen that is effective for their specific needs. Our team also helps educate and guide our patients in their skin health journey, ensuring that they get the most out of their skincare investment. We offer a wide range of anti-ageing treatments from minimally invasive to more comprehensive options.We have also dedicated a retail skincare area in our clinic for patients to purchase these therapeutic products.

Glamour: Is there a notable case or example where new advancements have had a particularly profound impact on one of your patients?

Dr Briden: Many of my patients have benefited from the AHA/PHA skincare products and chemical peels over 30+ years. One of my patients who was suffering from severe rosacea and was not responsive to conventional treatments, improved greatly with a series of AHA peels and home care products with PHAs. Patients with sensitive skin can be difficult to treat without causing additional sensitivity, but AHA peels and PHA home care products offered beneficial results. Her condition improved so she was able to discontinue all other drug treatments and she continues to see me once a year for a ‘touch up’ peel. Her skin improvement did impact her everyday life as she became more confident and thankful that she found a solution to her skin problem.

Glamour: How do you foresee the future of cosmetic dermatology evolving over the next five to 10 years?

Dr Briden: I foresee that skincare will be part of all my patients’ everyday skin health and that more-effective products will be introduced as future scientific discoveries should bring exciting new opportunities in skincare products and procedures. I am hoping that there will be fewer cases of skin cancer due to patients using SPF on a daily basis, since patients have started using SPF at an earlier age and more consistently. I also believe that since younger patients are more conscious of skincare this could mean that there will be different skin health needs in the future (a demand for less invasive treatments and more non invasive procedures).

Glamour: What advice would you give to individuals who are considering cosmetic treatments but are unsure about the best options for their needs?

• Do your research thoroughly and ensure that your information is from a credible source.

• Seek clinically proven ingredients

• Start early to prevent damage.

• For the best results, professional treatments should be combined with

a good home care regimen that includes daily SPF products.

• Any professional treatment should be performed by an adequately trained and licensed physician.

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Beauty industry leaders unite to champion more holistic approach to skincare, wellness

Beauty industry leaders unite to champion more holistic approach to skincare, wellness

MANILA, Philippines — A new collaboration between leading players in the beauty and wellness industry is generating discussion across the sector by challenging the traditional divide between oral supplementation and topical skincare.

Bringing together expertise from both categories, the initiative promotes a more integrated approach to beauty — one that recognizes the complementary role of internal wellness and external skin care in achieving overall skin health.

The campaign is spearheaded by two influential female entrepreneurs, Maureen Estrada of Nuwhite (Oxina Nutricosmetics) and Glenda “Miss Glenda” Victorio of Brilliant Skin Essentials, who have each built strong reputations within their respective segments of the beauty market. Their collaboration reflects a growing industry shift toward solutions that address beauty from multiple dimensions rather than relying on a single approach.

At the center of the initiative is the idea that wellness and skincare are not competing categories, but complementary elements of a broader self-care routine. By encouraging consumers to consider both internal support and external care, the partnership seeks to spark conversations around more comprehensive and balanced beauty practices.

This strategic alignment represents a disruptive shift in how beauty icons engage with their audiences. Rather than maintaining the status quo, Estrada and Miss Glenda are using this campaign to address the disconnect between cellular-level wellness and surface-level repair.

By merging Nuwhite’s focus on authentic and transparent product development with the massive retail energy of Brilliant Skin Essentials, the collaboration presents a unified front that forces a re-evaluation of current beauty regimens, positioning any single-track routine as an incomplete measure.

The TikTok 6.6 Bonggang Birthday Sale collaboration will feature exclusive content, livestream appearances, and special promotions designed to engage beauty enthusiasts and digital audiences nationwide. Fans can also expect high-impact moments that showcase the chemistry and shared values between Nuwhite and Miss Glenda.

“This collaboration is about bringing together strong brands and even stronger women who inspire confidence and positivity,” shared Maureen Estrada, CEO and Founder of Nuwhite. “Working with Miss Glenda allows us to create something fresh, meaningful, and culturally relevant for today’s generation.”

Skincare enthusiasts may view this as a bold movement, particularly as these two powerhouses have previously competed within the same market categories. However, this strategic campaign is designed to demonstrate the power of synergy over competition.

By combining the high-absorption innovation of Nuwhite with the market mastery of Brilliant Skin Essentials, the initiative provides a professional-grade conceptual alternative to the fragmented and often contradictory routines that currently dominate the local market.

Throughout this campaign, beauty enthusiasts can expect a series of initiatives that showcase the impact of this “Inside-Out” philosophy. The partnership serves as a definitive argument that true results are best achieved when internal antioxidant support and external skin repair are utilized together.

As this initiative unfolds, the alignment between Nuwhite and Brilliant Skin Essentials stands as a provocative reminder that the most effective beauty solutions often come from the most unexpected alliances.

Today, Nuwhite continues to lead the beauty and wellness industry, proudly carrying its legacy as the first brand to introduce 200mg S-Acetyl Glutathione in the Philippines. As the industry evolves, Nuwhite remains committed to setting higher standards through innovation, premium quality, and a growing community that empowers confidence and self-care.

Nuwhite products are available nationwide at Watsons and online through www.nuwhite.com.ph, Shopee, Lazada, and TikTok Shop.

RELATED: Victoria’s Secret reopens with expanded range of intimate wear, essentials

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India’s Beauty Industry Faces A Regulatory Reset As Injectable Cosmetic Procedures Come Under Scrutiny

India’s Beauty Industry Faces A Regulatory Reset As Injectable Cosmetic Procedures Come Under Scrutiny

India’s beauty industry has spent the last few years moving far beyond creams, lipsticks, and skincare serums. Across metros and Tier-1 cities, aesthetic clinics offering Botox, dermal fillers, glutathione drips, anti-ageing injections, PRP therapy, and skin tightening procedures have rapidly entered the mainstream.

Social media influencers normalized these treatments, clinics aggressively marketed them, and younger consumers increasingly viewed cosmetic procedures as part of routine self-care.

Now, India’s drug regulator is stepping in.

In a public notice issued on May 18, 2026, the Central Drugs Standard Control Organisation (CDSCO) clarified that products supplied in injectable form do not qualify as cosmetics under Indian law. The regulator stated that cosmetics are intended to be “rubbed, poured, sprinkled or sprayed” on the human body and that no cosmetic product is permitted to be used as an injection by consumers, professionals, or aesthetic clinics.

The clarification may sound technical, but it signals a major shift for India’s fast-growing medical aesthetics ecosystem, where beauty procedures increasingly overlap with healthcare, pharmaceuticals, and wellness businesses.

Aesthetic Clinics Expanded Rapidly

The government’s intervention comes at a time when India’s aesthetics market is growing aggressively.

According to Grand View Research, India’s aesthetic medicine market generated revenue of approximately US$2.01 billion in 2024 and is projected to reach US$7.41 billion by 2033, growing at a compound annual growth rate of 15.6%.

Separately, IMARC Group estimated India’s medical aesthetics market at US$650.7 million in 2025, projecting it to reach US$1.33 billion by 2034.

While estimates vary because firms define the category differently, most industry reports point to the same trend: minimally invasive cosmetic procedures are becoming a major business segment in India.

This growth has been driven by rising disposable incomes, growing awareness of cosmetic procedures, medical tourism, and increasing demand for non-surgical treatments.

The shift is also cultural. Procedures once associated with celebrities or luxury dermatology clinics are now marketed to younger urban consumers through Instagram reels, influencer partnerships, and subscription-based aesthetic packages.

Regulators Draw A Line

The CDSCO clarification effectively draws a regulatory distinction between cosmetics and medical interventions.

Under India’s Drugs and Cosmetics Act, cosmetics are products applied externally to cleanse, beautify, or alter appearance. Injectable substances do not fall within that definition.

The regulator’s notice comes amid growing concerns over aesthetic procedures being promoted outside tightly supervised medical environments.

The Times of India reported that the government acted amid a rise in aesthetic and anti-ageing procedures being marketed through clinics and beauty establishments.

The Economic Times also linked the warning to growing global normalization of injectable products being used for aesthetic enhancement, including weight-loss drugs and anti-ageing therapies.

India Today reported that the clarification brings glutathione drips and anti-ageing injections under sharper scrutiny.

Importantly, the CDSCO notice does not create a new law banning medical aesthetic procedures altogether. Instead, it clarifies that injectable products cannot be categorized or marketed as cosmetics under existing legal definitions. Medical procedures involving approved drugs may still be performed under applicable medical regulations.

That distinction matters because aesthetic clinics often operate in a grey zone between beauty services and clinical healthcare.

Safety Concerns Intensify

Medical experts and dermatology associations have increasingly warned about unqualified operators performing cosmetic procedures.

Earlier this year, the Gujarat chapter of the Indian Association of Dermatologists, Venereologists and Leprologists launched an anti-quackery campaign targeting unsafe cosmetic procedures being conducted by untrained practitioners. The association flagged Botox injections, fillers, PRP therapy, laser treatments, and hair transplants being performed outside properly equipped medical facilities.

The organization stated that such procedures require specialized medical training and should only be conducted by qualified dermatologists or plastic surgeons.

Globally, regulators have also tightened scrutiny around cosmetic injectables. Reuters reported that British regulators had earlier warned injectable anti-wrinkle fillers could become “a crisis waiting to happen” without stronger oversight.

India now appears to be moving toward a stricter compliance framework as aesthetic medicine expands.

Business Models Could Change

The CDSCO clarification could significantly affect aesthetic clinics, wellness chains, cosmetic distributors, and influencer-led beauty businesses.

Injectable cosmetic procedures became commercially attractive because they offered high-margin recurring treatments compared with traditional dermatology consultations. Clinics increasingly bundled anti-ageing injections, skin brightening therapies, and contouring treatments into lifestyle packages.

Now businesses may face tighter oversight around advertising claims, practitioner qualifications, product sourcing, and treatment classification.

The shift also reflects a broader transformation within the beauty industry itself. International beauty companies are increasingly investing in medical aesthetics businesses globally. Reuters reported in 2025 that L’Oréal had taken stakes in clinics in China and North America to better understand the medical aesthetics market.

That trend highlights how cosmetic enhancement is evolving into a hybrid industry combining beauty, healthcare, pharmaceuticals, and wellness.

India’s regulator appears determined to ensure that this transition does not occur without clearer legal boundaries.

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5 Homegrown Wellness Brands Redefining The Industry | Health and Fitness News

5 Homegrown Wellness Brands Redefining The Industry | Health and Fitness News

Last Updated:November 13, 2025, 13:57 IST

Discover five Indian wellness brands transforming the industry through holistic philosophies, traditional wisdom, modern science, and innovative digital-first approaches

From reviving heritage practices to creating digital-first health ecosystems, they are reshaping the industry and placing India firmly on the global wellness map.

India’s wellness landscape is undergoing a dynamic transformation, driven by a new generation of homegrown founders who are blending traditional wisdom with modern science. These entrepreneurs are redefining what holistic living looks like today, championing clean ingredients, real results, transparent processes, and a deeper connection with personal wellbeing. From reviving heritage practices to creating digital-first health ecosystems, they are reshaping the industry and placing India firmly on the global wellness map.

Nei Native by Nitya Ganapathy

At Nei Native, the A2 Desi Bilona Ghee is more than a superfood, it is the heart of the brand. Made using the traditional Bilona method, it carries the nutty aroma, rich texture, and purity reminiscent of home. What began with ghee has now grown into a thoughtful range of superfoods, condiments, and skincare, where ghee becomes the hero ingredient nourishing the skin the same way it nourishes the body, and making everyday wellness more natural, holistic, and rooted in tradition.

After 23 years in Mumbai’s media industry, Nitya Ganapathy took a leap of faith in 2021, inspired by her ancestral recipe and the fading art of Bilona ghee-making. What started as a homegrown idea now produces more than 2,500 jars a month, celebrating heritage, craft, and conscious living. Nei Native is Nitya’s tribute to culture and care, bringing the warmth of home and the wisdom of tradition to modern lifestyles.

Cosmix by Vibha Harish

Vibha Harish, co-founder of the Bengaluru-based wellness brand Cosmix, launched her venture in 2019 after recognizing the quick-fix culture dominating the wellness space. Inspired by her mother’s homeopathy background and her own research in plant-based nutrition, she and her husband Soorya Jagadish built Cosmix to offer clean, transparent, root-cause-focused supplements made from superfoods and adaptogens.

Cosmix promotes holistic health with blends supporting digestion, immunity, hormones, sleep, and skin, while consciously rejecting marketing that fuels insecurity. From an online startup, the brand has grown into a key player in India’s wellness market, earning Vibha a spot on the Forbes Asia 30 Under 30 list and attracting investment offers on Shark Tank India.

Kapiva by Ameve Sharma & Shrey Badhani

Kapiva was founded in 2016 by Ameve Sharma and Shrey Badhani with the goal of modernizing Ayurveda and making it relevant to contemporary lifestyles. As part of the third generation of the renowned Baidyanath Ayurvedic family, Ameve sought to bridge ancient wisdom with modern wellness needs. Partnering with Shrey, a former Bain & Company consultant, he created a brand offering authentic, science-backed Ayurvedic nutrition in convenient formats.

The founders initially experimented with Ayurvedic clinics but soon saw greater potential in functional foods and beverages such as herbal juices, cold-pressed oils, pure honey, and A2 ghee made from responsibly sourced ingredients. Kapiva’s philosophy, “Everyday Ayurveda,” encourages people to balance their health naturally without complex routines. Combining traditional formulations with modern production standards, the brand ensures purity and efficacy for instance, processing aloe vera within hours of harvest to retain nutrients.

With its direct-to-consumer and omnichannel strategy, Kapiva has become one of India’s leading modern Ayurveda brands, earning both consumer trust and strong investor support.

Be Bodywise by Revant Bhate & Dhyanesh Shah

Mosaic Wellness, founded in early 2020 by Revant Bhate and Dhyanesh Shah, began with the vision of delivering consumer-first, digital-first wellness solutions for modern India. The company focuses on often-overlooked aspects of personal health, including hormonal balance, skin and hair wellness, and intimate care.

Be Bodywise, one of its flagship ventures launched in May 2021 is dedicated exclusively to women’s wellness. The brand integrates tele-consultations, educational content, community support, and clinically tested products to address concerns such as PCOS, hair loss, acne, and menstrual health. Be Bodywise was created to move beyond superficial fixes, offering root-cause-driven, holistic solutions.

By combining digital health guidance with science-backed formulations, the founders have built a platform that empowers women to take charge of their wellbeing in an informed, inclusive, and sustainable way.

Traya by Saloni Anand

Saloni Anand, co-founder of Traya Health, launched the brand in 2019 with her husband, Altaf Saiyed, after personally experiencing hair loss and realizing how limited existing cosmetic solutions were. Their journey led them to uncover deeper root-cause factors behind hair fall—including lifestyle, hormonal, and nutritional imbalances.

With Saloni’s background in engineering and business and Altaf’s startup experience, the duo created Traya as a platform that blends Ayurveda, dermatology, and nutrition to offer holistic, science-backed hair treatments. After extensive research and trials, Traya officially launched in 2020 with the mission to change how people approach hair health in India.

Traya treats hair fall as a health condition rather than a surface-level issue. Its personalized, digital-first model begins with an online hair and health diagnostic test to identify underlying causes. Treatment plans include customized kits combining Ayurvedic herbs, dermatological formulations, and nutritional supplements tailored to the individual.

Since inception, Traya has served over a million customers, built a loyal community, and attracted strong investor interest including a ₹75 crore funding round from Xponentia Capital in 2024. With its root-cause-driven philosophy, Traya continues to redefine India’s hair and wellness industry.

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November 13, 2025, 13:57 IST

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