Land of the rising sunscreen: Move over K-beauty, Japanese skincare products are India’s next big obsession

Land of the rising sunscreen: Move over K-beauty, Japanese skincare products are India’s next big obsession

Haircare and sun care have emerged as key growth segments within J-beauty, led by products centred on scalp health, hydration and lightweight formulations. Myntra hosts sunscreen, scalp-care and cleansing oil products and premium haircare treatments like Shiseido, Biore, DHC, Tsubaki, Fino and &honey. While K-beauty popularized trend-led, multi-step skincare routines, J-beauty is more closely associated with minimalist, efficacy-led products focused on long-term skin health.

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Princeton Medspa Partners ("PMP") Expands Its Portfolio with Acquisition of Allura Skin, Laser & Wellness Clinics

Rising Costs of ‘Natural Beauty’ Routines Prompt Shift Toward Long-Term Treatment Solutions

Subject: SVY

GREAT NECK, N.Y., April 21, 2026 /PRNewswire/ — As the natural beauty trend continues to gain momentum, a growing number of consumers are reassessing the true cost of maintaining minimalist skincare and grooming routines. Laser by Aleya reports that clients are increasingly questioning whether “low-effort” beauty approaches are actually leading to higher long-term spend.

While natural beauty routines often emphasize fewer products and simplified regimens, many clients still rely on ongoing maintenance such as shaving, waxing, and frequent product replacement. Over time, these recurring costs can add up, prompting a shift toward more structured, long-term solutions.

“We’re seeing clients take a closer look at what they’re spending over time,” said Aleya Bamdad, Founder and CEO of Laser by Aleya. “What seems simple on the surface can become time-consuming and costly when it requires constant upkeep.”

The Hidden Cost of Ongoing Maintenance

Laser by Aleya notes that clients who follow natural beauty routines often aim to reduce product use, but still depend on regular grooming practices to maintain results. This includes recurring expenses related to razors, waxing appointments, and skincare products designed to manage irritation or ingrown hairs.

As awareness grows, more clients are exploring alternatives that can reduce the need for continuous maintenance.

A Shift Toward Long-Term Solutions

The clinic reports increased interest in treatments such as laser hair removal and electrolysis, particularly among clients looking to streamline their routines. These treatments are being viewed as part of a broader effort to reduce repetitive grooming while maintaining consistent results.

Consultations at Laser by Aleya focus on helping clients understand the long-term value of different options, rather than only short-term costs.

Balancing Simplicity and Efficiency

The natural beauty movement continues to influence how clients approach skincare and grooming. However, Laser by Aleya notes that simplicity does not always mean lower cost or less effort.

Clients are increasingly seeking solutions that align both with their lifestyle and their long-term goals, combining simplified routines with treatments that address concerns more directly.

“Natural beauty should feel manageable, not demanding,” Bamdad added. “For many clients, that means finding solutions that reduce daily effort rather than adding to it.”

A More Informed Approach to Beauty Spending

The conversation around natural beauty is evolving as consumers become more aware of how time, cost, and results intersect. Laser by Aleya’s experience reflects a broader shift toward more informed decision-making, where clients evaluate both immediate convenience and long-term outcomes.

As this trend continues, the focus is expected to remain on efficiency, consistency, and clarity in how beauty routines are structured.

About Laser by Aleya

Laser by Aleya is a leading provider of professional New York laser and electrolysis hair removal services based in Great Neck. Founded by Aleya Bamdad, the clinic delivers personalized treatments supported by advanced laser technology and carefully selected beauty supplies. With over 20 years of experience, Laser by Aleya is committed to safety, education, and consistent results.

Contact

Aleya Bamdad
Founder & CEO
Email: [email protected]
Phone: (516) 551-8194

SOURCE Laser by Aleya

News published on 21 april 2026 at 16:00 and distributed by:

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Desert date extract: A rising star in skincare

A rising star in skincare

What’s the story

African desert date extract is making waves in the skincare world, thanks to its natural benefits.
Extracted from the seeds of the African baobab tree, the extract is packed with nutrients that can transform your skincare routine.
From moisturizing to anti-aging properties, the extract offers a lot.
Here are some insights into how you can use this extract for healthier skin.

Moisturizing properties of the extract

African desert date extract is known for its ability to deeply moisturize the skin.
It is rich in fatty acids, which help retain moisture and keep the skin hydrated. This makes it an ideal choice for those with dry or dehydrated skin.
Regular use can result in a smoother and more supple complexion, without leaving a greasy residue.

Anti-aging benefits of African desert date

The antioxidant properties of African desert date extract also help combat signs of aging.
The vitamins and minerals present in the extract help fight free radicals that cause skin damage over time.
By reducing fine lines and wrinkles, this natural ingredient can contribute to a more youthful appearance.

Enhancing skin elasticity with natural extracts

African desert date extract also improves skin elasticity, thanks to its collagen-boosting properties.
Collagen is essential for maintaining the firmness and elasticity of the skin.
By including this extract in your skincare routine, you may notice improved elasticity, making it look toned and resilient.

Soothing irritated skin naturally

The soothing properties of African desert date extract make it perfect for sensitive or irritated skin.
Its anti-inflammatory properties help calm redness and irritation, giving relief from discomfort caused by environmental factors or skincare products.
Using this extract regularly can help you achieve a balanced and even-toned complexion.

Incorporating the extract into your routine

To reap the benefits of African desert date extract, you can add it to your daily skincare routine in various forms such as serums or creams.
Apply it after cleansing your face to lock in moisture effectively.
For best results, use it consistently over time as part of a balanced skincare regimen tailored to your specific needs.

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