0030 6937438845
info@bestolive.gr

Mafura butter: A nourishing skincare ingredient

Mafura butter: A nourishing skincare ingredient

admin 0 Comments

Follow this guide

What’s the story

Mafura butter, a lesser-known skincare gem, is making waves for its moisturizing properties.
Extracted from the seeds of the mafura tree, which is native to Africa, this butter is rich in fatty acids and vitamins.
It is increasingly being recognized for its ability to nourish and hydrate the skin.
As more people look for natural alternatives in their skincare routines, mafura butter offers a promising option.

Rich in essential fatty acids

Mafura butter is loaded with essential fatty acids such as oleic and stearic acid.
These components are vital for keeping the skin’s moisture barrier intact.
By locking in hydration, mafura butter can help keep the skin soft and supple.
The presence of these acids also helps in repairing damaged skin and reducing dryness.

Vitamin E powerhouse

Mafura butter is also rich in vitamin E, an antioxidant that protects the skin from environmental stressors.
Vitamin E is known to promote cell regeneration and improve overall skin texture.
Using products with mafura butter can help you achieve a healthier complexion by fighting free radicals that cause premature aging.

Natural anti-inflammatory properties

One of the best things about mafura butter is its natural anti-inflammatory properties. This makes it ideal for sensitive or irritated skin.
It can help reduce redness and swelling, while also soothing conditions like eczema or dermatitis.
Its gentle nature makes it a great choice for anyone looking for relief from inflammation without harsh chemicals.

Versatile use in skincare products

Mafura butter’s versatility makes it a great ingredient in a range of skincare products, from lotions to balms, and even hair care items.
Its ability to deeply moisturize makes it ideal for dry areas like elbows or knees, while also providing lightweight hydration on the face or body.
This adaptability means that users can reap its benefits across multiple applications in their daily routines.

Category:
Tags: , , , ,
3 (46)

Oriflame Optimals Hydra Radiance Review: A Minimal Routine That Suited My Combination Skin

admin 0 Comments

A recent trend that’s dominated skincare conversations has been the shift towards “skinimalism”: fewer products, smarter formulas, and simpler routines. It’s been my preferred sincare regimen too, I’m not a fan of 10-step routines, and they rarely work well on my combination skin. The Oriflame Optimals Hydra Radiance range was a recent discovery, which proved to be one of the easiest to adapt to and love.

The packaging is minimal but luxe, and all the products were very functional while looking great.

Oriflame Optimals Hydra Radiance Review

A minimalist, three-step routine built around hydration, microbiome balance, and barrier health, I committed to using it consistently for a few weeks.

 

 

 

View this post on Instagram

A post shared by Oriflame India (@oriflameindia)

Here’s my honest experience.

Optimals Foaming Gel Cleanser

A gentle cleanser, this didn’t leave my skin feeling stripped and dry. It has a lightweight gel texture that foams just enough. This was one of the easiest to incorporate into my everyday routine.

Read: The Body Shop Passionfruit Range Review: Cooling Summer Skincare You’ll Love

It worked well to remove oil and makeup residue, and left my skin feeling ready for the next steps.

Moisturisers That Melt Instantly

What I liked most about all the moisturisers was that they melted into skin like butter. I tried three different moisturising options from the range: the Hydra Radiance Light Cream, the Eye and Lip Contour Cream and The Beyond Moisturiser SPF 25.

The Radiance Light Cream quickly became my everyday staple. It’s feather-light, got absorbed instantly, and never left a greasy finish.

Even in humid weather, it didn’t feel heavy. Within minutes, my face felt calm, soothed, soft, and plump.

The Beyond Moisturiser SPF 25, on the other hand, became my go-to product for work-from-home days. It’s a multi-benefit cream, and it truly behaves like one — hydration, smoothing, brightening, and lightweight sun protection all bundled together.

The Eye and Lip Contour Cream had a lovely finish, and perfect for added hydration.

Daily Glow Multi-Protector SPF 50

I usually judge a range by the sunscreen, because I think they usually make or break my routine.

This one pleasantly surprised me. It’s ultra-light, absorbs fast, and most importantly, leaves no white cast. What I loved most was the dewy glow it leaves behind. It was also enough to be used on it’s own, without a moisturiser.

This finish worked beautifully under makeup. If you prefer a matte sunscreen, this may not be for you, but if you enjoy a glowy base, this formula is perfect.

Oriflame’s commitment to sticking to the highest international standards, while being cruelty-free and sustainable, all work in its favour. If you’re looking for a minimalist routine that prioritises glow, hydration, and barrier health without demanding too much time, this is a range worth trying.

Category:
Tags: , , , , , , , , ,
The biggest party makeup trends for winter 2025, according to pro MUAs

The biggest party makeup trends for winter 2025, according to pro MUAs

admin 0 Comments

From dark, moody lips to metallic textures, these are the makeup trends your clients will fall in love with this party season

The festive period is one of the busiest times of the year for professional makeup artists. Whether you’re perfecting looks for winter weddings, office parties, or New Year’s Eve celebrations, staying ahead of the season’s biggest trends is key. We spoke to top MUAs and educators to uncover the party-ready makeup trends clients will be requesting most in 2025 – with expert tips for long-lasting, camera-ready finishes.

The top party makeup trends to watch in 2025…

Burgundy and chocolate makeup: The new festive glam

While gold glitters and shimmers are always a popular choice when it comes to parties and special events, Anushka Patel, a makeup artist with over 15 years’ experience and the head of makeup brand Et Al, believes the tide is about to turn.

“I’m loving the resurgence of burgundy and chocolate tones in fashion this season, and it’s exciting to see that richness reflected in makeup trends as well,” she notes.

“These warm hues translate beautifully across eyes, cheeks, and lips, offering versatility that works from day to night.”

This shift towards deeper, moodier colours is a refreshing departure from looks centred around a bold red lip, which can often feel predictable when it comes to festive makeup.

“Berry, plum and wine tones offer a more luxe finish,” observes Xiao Chen, education manager at Morphe.

The key to mastering this look relies on a reliable lip liner; matte finishes and staining formulations offer durability that will help your client’s makeup last all night.

Toasted glamour makeup: Rich tones meet high-impact definition

Nadia Fihema, director of global education at Huda Beauty, also believes that runway trends will be reflected in makeup, forecasting a fusion of ‘toasted glamour’ with ‘high-impact glam’.

What does this look like? “Toasted glamour leans into rich amber tones, soft diffused bronze lids, and that subtle, candlelit warmth that feels polished and luxe,” she explains.

“Meanwhile, the high-impact glam introduces sharper definition – so sculpted cheekbones, and deeper, more dimensional eye or lip moments that elevate the look. Together, they create a finish that is radiant and powerful.”

Luminous skin: Clean girl meets winter glow

The ‘clean girl’ and ‘glass skin’ trends have been dominating the beauty landscape for some time now, and for clients that favour this more minimal approach to makeup, luminous skin is the perfect look for them.

“Think radiant, glass-like finishes, lightweight foundations, soft diffused bronzing, and fresh blush tones that enhance natural texture for an effortlessly luxurious glow,” says Maddy Essex, senior brand educator for Jane Iredale.

Carly Utting, senior artist for Mac Cosmetics UK & Ireland, seconds this, noting that more clients are asking for “real” skin, ditching the heavy, powdery appearances as of late. “Juicy buttery skin is achieved by prepping the skin with a hydrating serum which will leave the skin nourished and ready for your chosen base,” she explains.

Wearable metallic makeup for parties

Metallic and chrome textures are back in a big way, according to Utting. “But this doesn’t have to mean bold or overly technical looks,” she clarifies.

“People are wanting to make a statement in the simplest of ways. This could be a wash of multi-dimensional nudes on the eye that shift from oyster pearl to bronze, or a frosted lip. This season it’s all about playful texture.”

Chen agrees, explaining that this approach lends itself well to complexion finishes, too. “Instead of chunky glitter, I would opt for microfine or metallic wash. Using a soft-focus highlighter rather than full-on disco ball will modernise the look, as well as keeping the base as natural as possible, so your clients look polished but not overdone,” she suggests.

How to ensure makeup photographs well

Parties and other special occasions often result in lots of photo opportunities, so it’s likely your clients will want to ensure their makeup looks good both in person and on camera.    

“I always say prep is everything,” explains Chen. “If the skin is smooth and hydrated, the makeup instantly sits better and photographs beautifully. I like to use a satin-finish foundation, something with a soft glow but not too shiny,” she says.  

Meanwhile, Fihema notes that flawless under eyes are a must, as this is an area that can often look problematic when it comes to flash photography. Whether you’re using a loose or pressed powder, make sure you’ve tested these out for flashback before using on your clients.  

When it comes to technique, Patel recommends spending a little extra time on blending – especially with complexion products. “Flash photography can highlight any harsh lines or uneven application, so using a damp sponge to softly press and diffuse product ensures a seamless, photo-ready finish,” she explains.

“It’s those small steps that make a big difference in how makeup translates in real life and in pictures.”

The most popular makeup textures and finishes in 2025

Essex echoes the observation that ‘clean girl’ makeup has continued to prove popular, explaining, “We’ve noticed a shift towards lighter textures, with a focus on buildable, dewy cream and liquid formulations that enhance the natural skin, rather than full coverage bases that can have the tendency to sit in fine lines and wrinkles.”

Discussing the reason behind this shift, she continues, “With the incredible rise in popularity of advanced skincare and aesthetic treatments aimed at improving skincare texture, we now want to embrace our skin and show off our progress, giving it as much focus, if not more, than the eyes and lips.”

However, that’s not to say that powder products don’t have a place in the latest makeup trends, with Utting acknowledging that people are becoming more aware of the advantages of combining creams and powders.

“Formulas are now created to be able to be used in synchronicity, meaning you can layer and build both together. Cream eyeshadow bases are becoming more popular to lay as a base for powder shadows to be used on top, meaning the pigment of the powder shows more.”

Fihema agrees, especially when it comes to complexion. “Cream formulas give natural movement and a lit-from-within glow, while powders are used strategically to set, and extend makeup wear.”

When discussing textures and finishes, ‘soft’ is the key word Chen uses to describe the current state of play. “Powders are being used more lightly, just to set, not to mask,” she explains. “And instead of chunky glitter, we’re seeing finer metallics and soft shimmers – they catch the light in such a flattering way.”

How salons can create a calm, luxury experience during peak season

The festive period is one of the busiest times in a salon, with an increased number of clients looking to treat themselves to a little pampering. With this in mind, how can salons ensure they are still providing a relaxing experience? It all comes down to timing…

“Glamming someone getting ready for a busy Christmas party can be super stressful, and the expectation on the makeup artist is even higher when it’s for an important event,” notes Utting.

“For me, ensuring there is enough time for glam is always the most important. Get there early to set up, have everything planned and be ready for changes! I always make sure everything is sanitised and ready to go.

“I like to treat my clients to a nice face massage before I start makeup, it relaxes them but also makes the skin look so much healthier!”

As we move into the busiest weeks of the year, one thing is clear: clients are embracing makeup that feels elevated yet effortless.

From the depth of burgundy tones to the warmth of toasted glamour and the freshness of luminous skin, this year’s party trends strike the perfect balance between impact and wearability. 

Texture is playing a major role too, with microfine metallics, soft shimmers and cream-and-powder layering helping artists create looks that hold up under party lighting and constant photographs.

With thoughtful prep, considered product choices and a calm approach behind the chair, MUAs can deliver makeup that not only lasts all night but makes clients feel confident, relaxed and ready to celebrate.

Q&A: Party Makeup Trends 2025

What are the biggest party makeup trends for 2025?
The key trends include burgundy and chocolate tones, toasted glamour with rich ambers and sculpted features, luminous “clean girl” skin, wearable metallic finishes, and softly layered cream-and-powder textures.

What makeup look is most flattering for winter events?
Luminous, softly sculpted skin paired with warm eye tones or microfine metallic accents works well for winter lighting and evening photography. The combination of glow plus definition tends to be universally flattering.

How can makeup artists ensure festive looks last all night?
Focus on skin prep, build colour in thin layers, and combine cream and powder textures for increased longevity. Opt for matte lip liners, long-wear stains and strategic powder placement to reduce movement.

What makeup photographs best in flash?
Satin or soft-glow foundations, well-hydrated skin, and finely milled powders tend to photograph the most seamlessly. Avoid heavy highlighter or products that cause flashback, especially under the eyes.

What textures and finishes are most popular right now?
Buildable creams, lightweight liquids and soft-set powders dominate 2025 makeup trends. MUAs favour products that enhance natural skin while allowing strategic powder for longevity and definition.

You might also like:

Category:
Tags: , , , , , ,
4 Of The Best Ectoin Formulas To Try

4 Of The Best Ectoin Formulas To Try

admin 0 Comments

Between INCI lists and TikTok-isms (think ‘beef tallow’ and ‘skinstreaming’), deciphering the ever-growing skincare lexicon is without doubt the largest piece of the puzzle when it comes to a successful skin regime. But among the trends that might cause more grief than glow, there’s one skincare ingredient currently on the lips of every dermatologist that’s truly worth the hype. Enter: ectoin.

Lesser-known in the world of skincare, ectoin has had a surge of popularity of late and is currently cropping in every new skincare bottle and creeping into the conversation on social media. ‘Ectoin is trending due to conversations around repairing the skin barrier, after years of overusing actives to exfoliate, peel and rejuvenate the skin, particularly during the pandemic,’ shares La Roche-Posay dermatologist, Dr Justine Hextall.

But that’s not where the benefits end: unlike some of the other ingredients sitting pretty in your skincare line-up like, say, hyaluronic acid, ectoin is a multi-tasking wonder, helping to hydrate on a deeper level, strengthen the skin barrier, and improve skin tone and texture.

Ahead, discover why everyone is talking about ectoin, how to incorporate it into your existing routine, and the new formulas to try…

What is ectoin?

‘Ectoin is similar to your skin’s natural defence against stress,’ shares Mark Curry, co-founder of The INKEY List. ‘It’s a naturally derived molecule derived from extremophiles ( microorganisms that thrive in extreme environments, like salt lakes or deserts).’

launchmetrics.com/spotlight

When it comes to skincare, ectoin helps to protect your skin from environmental stressors, such as pollution and UV radiation. It also aids dehydration, reduces inflammation and stabilises skin cells under stress. ‘Think of it as a shield that strengthens your skin barrier whilst simultaneously sending invites out to hydrators to go deeper into the skin,’ he shares.

FIND OUT MORE ON ELLE COLLECTIVE

What does ectoin do for the skin?

‘Ectoin is considered “nature’s stress protection molecule”,’ agrees skin expert and aesthetic doctor, Dr Christine Hall. ‘Its ability to stabilise and protect the skin barrier while delivering long-lasting hydration makes it an especially valuable ingredient for modern skincare,’ she shares.

Unlike some of the actives in your current skincare routine, though, there’s no risk of sensitivity. ‘It has proven benefits for sensitive skin and conditions such as eczema and rosacea, helping improve tolerability to potent actives like retinol without negative side effects,’ she adds.

It’s also a winner if you’re suffering from inflamed skin. ‘Ectoin prevents inflammation by stabilising the skin barrier, protecting against heat and dryness and significantly reducing trans-epidermal water loss,’ adds Dr Hall.

Dr. Jart+ Ceramidin Infused Ectoin Cream
Susanne Kaufmann Ectoin Repair Serum
Biossance Squalane and Ectoin Overnight Rescue
The INKEY List Ectoin Hydro-Barrier Serum

Matteo Scarpellini//Getty Images

Are there any drawbacks to consider?

Welcome news to anyone who has played victim to a cruel active or harsh skincare ingredient in the past: ectoin has no negative side effects. ‘It’s gentle on the skin, and you shouldn’t expect redness, peeling, or discomfort when using products formulated with ectoin,’ shares Dr Hall.

Dr Hextall agrees. ‘Ectoin even works well when added to active ingredients in order to minimise the side effects and skin barrier damage that can be caused by acids and higher strength retinoids, without compromising on their efficacy,’ she shares, adding that it can also be used alongside other ‘skin protective’ ingredients such as ceramides.

As an easy-to-tolerate ingredient that’s simple to slot into your routine, there are no hard and fast rules when it comes to ectoin (phew). You can use this ingredient year-round, though it’s especially beneficial in winter when the skin barrier can be compromised, and in the form of a serum, moisturiser or night cream. As there’s no risk of irritation in conjunction with other ingredients, you won’t need to worry about chopping and changing your current line-up, either.

All in all, if dryness, inflammation and lack of all-round radiance are your main skincare bugbears, it might be time to turn your attention to this hardworking skincare hero.

Carlo Scarpato

ELLE Collective is a new community of fashion, beauty and culture lovers. For access to exclusive content, events, inspiring advice from our Editors and industry experts, as well the opportunity to meet designers, thought-leaders and stylists, become a member today HERE.

Amelia Bell is the Multiplatform Beauty Director for ELLE UK and Harper’s Bazaar, developing beauty strategy, writing, editing, and commissioning, and leading beauty content across both sites. Amelia has a particular interest in wellness and longevity, exploring the skin-mind connection, and decoding the latest treatments, tweakments and runway trends. She also has bylines for Women’s Health, Refinery29, British Vogue, Harrods Magazine, and more. 

Category:
Tags: ,
Dermatologist-Approved Anti-Ageing Treatments for Men: What Works & What Doesn’t

Dermatologist-Approved Anti-Ageing Treatments for Men: What Works & What Doesn’t

admin 0 Comments

Skin is the largest multifunctional organ of the body, yet it still gets neglected when it comes to anti-ageing treatments for men. Generally, it is considered that skincare and anti-ageing treatments only resonate with women, but with changing social phenomena, men are also understanding the importance of healthy skin, which brings glow as a bonus. Due to several lifestyle and environmental factors, anti-ageing treatments have become a necessity. These aim to slow down the visible signs of ageing, such as wrinkles, dark spots, age spots, and damaged skin.



As anti-ageing treatments for men are blooming, we spoke to Dr Pranjal Joshi, Cosmetic Dermatologist and Hair Transplant Surgeon, Varsity Skin & Wellness Clinic in Malviya Nagar. He explains the major concerns for men regarding ageing and the most suitable treatments.

Major Skin Concerns for Men Regarding Ageing

According to reports, men skin requires more hydration than women because of the higher thickness and sebum production, along with rough skin due to regular shaving. Dr Pranjal Joshi shared that the major skin concerns for men regarding ageing are dull skin, fine lines, under-eye bags, and poor skin elasticity.

“Due to higher levels of testosterone, male skin tends to lean more on the oily, thicker side with larger-than-normal pores. Post-shave irritation is also a concern, which results in damaged skin tissues, making it not just rough but also dark and dull,” mentioned Dr Joshi.

Also Read: International Men’s Day 2025: Study Reveals High Suicide Risk In Men Driven by Emotional Isolation, Expert Shares How To Overcome

Poor lifestyle habits, such as smoking and eating junk food, and increased air pollution, have drastically changed the skin tissues’ life cycle, resulting in faster ageing. Although women are known to start anti-ageing skincare first, men are typically the last to take noticeable action.

Do Men Need To Buy Specific Skincare?

Reports indicate that men do not need to buy specifically men skincare products, as the ingredients in the products are mostly the same with women skin skincare products. Dr Joshi underlined the same saying that skincare brands market male-specific products, but it’s typically not necessary to buy products labelled for men.

“More important than the label on the product is the efficacy of the active ingredients in the formulation. A basic skincare routine, which includes retinol, Vitamin C, and sunscreen, is necessary and important to use,” said Dr Joshi.

Today, more and more men want healthy and youthful skin, and hence, explore different anti-ageing treatments and skincare products. This has also fuelled the market for skincare products. Dr Joshi suggests understanding your skin type and opting for a general, simpler, and healthier skincare routine instead of going for any specific approach.

Anti-Ageing Treatments For Men

While there is a lot of information and misinformation available online, some anti-ageing treatments are quite effective, while others are gimmicky or overhyped at best. It is important to understand what really works or doesn’t work so that one may choose the most effective option and build a long-lasting and efficient skincare strategy. Dr Joshi shared the anti-ageing treatments that genuinely work and those that don’t.

What Work

Retinoids

When we talk about anti-ageing, retinoids are the gold standard. They help with the production of collagen, brighten the skin, reduce fine lines and wrinkles, and contribute to the improvement of skin texture. Dr Joshi said, “Retinol is available in different forms. Some mild forms are available over the counter, while the stronger formulations may only be available upon prescription and provide stronger results.” For retinol to work effectively, consistency is the key, and significant improvement is typically observed in 2-3 months.

Sunscreen

Dermatologists all across the globe consider sunscreen as the most basic and effective anti-ageing product. “Around 80% of visible skin ageing happens because of UV radiation-induced skin damage. Regular sunscreen use with an SPF of 30 or higher prevents skin ageing and associated signs such as wrinkles, dark spots, and even something as grave as skin cancer,” Dr Joshi stated. Hence, for those men who tend to spend a lot of time outdoors or drive often, the use of sunscreen is non-negotiable.

Vitamin C-based Serums

Serums that are enriched with Vitamin C help with skin brightening by reducing pigmentation and offering protection against free radical-induced damage. “Men, especially in their 30s and 40s, should incorporate it into their daily morning skincare routine,” Dr Joshi stated.

Clinic-based Procedures

Dr Joshi highlights that for the treatment of wrinkles, acne scars, and uneven tone, treatments like chemical peels, micro-needling, and lasers work effectively. The more effective and stronger treatments include the use of neuromodulators and dermal fillers, which can help achieve a much younger appearance in a relatively short period of time.

Also Read: Did You Know New Fathers Face Paternal Postnatal Depression and Hormonal Shifts? Tips to Manage and Control

What Do Not Work

Anti-Ageing Face Washes

There are many face washes available in the market that claim to be effective at providing an anti-ageing effect. However, as shared by Dr Joshi, face washes do not stay long enough on the face to provide any effective skincare benefits.

Face Yoga

Yoga for various facial expressions is routinely advertised as a miracle; however, the science behind its long-term anti-ageing benefits is absolutely lacking. Practising yoga regularly provides significant health benefits and helps keep you feeling young, but it does not work as an anti-ageing treatment.

Cosmetic Products with Unclear Formulations

Many creams manufactured by cosmetic brands market non-scientific formulations, but they do not effectively work as an anti-ageing treatment. Dr Joshi noted, “Using multiple formulations, albeit in very low concentrations, does not work at all. It is not the brand that works but the molecules such as retinoids, peptides, and antioxidants that help.”

Home-based LED Mask Devices

The home-based LED devices are going viral on social media, trending with claims of magical responses; however, doctors suggest that they work in very modest ways or are absolutely ineffective.

Using an effective home-care regimen along with intermittent use of clinic-based medical treatments yields the best results for men looking for anti-ageing skincare treatments.

Bottom Line

With the changing times and awareness, men are becoming more accepting and responsive towards anti-ageing treatments. However, several brands are marketing their gimmicky products that are actually modestly or zero effective. Before using any products, it is important to check the ingredients in the product. 

FAQ

  • What is the best skin care routine for men?

    A good skin care routine for men includes a gentle cleanser, vitamin C serum and sunscreen.

  • What are anti-ageing treatments for men?

    There are several anti-ageing treatments available in the market for men, including skin peels, HydraFacial and micro needling.

 

 

 

Read Next

Can Cutting Out Dairy Actually Clear Up Adult Acne? Find Out Here

Disclaimer

How we keep this article up to date:

We work with experts and keep a close eye on the latest in health and wellness. Whenever there is a new research or helpful information, we update our articles with accurate and useful advice.


  • Current Version

  • Nov 19, 2025 17:21 IST

    Published By : Sameeksha Sharma

Category:
Tags: , , , , ,
The beauty of confidence is more than skin deep

The beauty of confidence is more than skin deep

admin 0 Comments

From sports to screen, So-Yeon Kang opens up about embracing both athleticism and self-care, and how confidence is the best look of all.

When Kang So-Yeon first appeared on Single’s Inferno, the hosts quickly picked up on her confidence—a quiet strength she still radiates as she reflects on her journey. With her athletic build, the singer, influencer, and actress recalls how her tall frame was often considered less than ideal for roles shaped by traditional Korean beauty standards.

Now, she sees South Korea shifting away from rigid ideals, and her casting on the Netflix reality show became a turning point as she embraced the beauty of diversity with the support of fans, saying, “The balance of mind and body—inner peace and a healthy body—is essential for confidence.”

Kang grew up in a sporty family and remains active today with tennis, boxing, scuba diving, and more. “Exercise as the greatest form of self-respect and physical strength is the power that allows you to not give up and to resolve things more positively,” says Kang, adding that to her, beauty is the embodiment of health, courage and confidence. She believes that medical aesthetic treatments can create synergy with this mindset, providing her with confidence—especially important in her work in front of the camera.

“Confidence begins from within, but subtle enhancements through medical aesthetics can complement a holistic self-care routine,” she continues, noting that she has undergone Ultherapy Prime by Merz Aesthetics, a family-owned business with more than 115 years of German heritage.

Non-invasive medical aesthetic treatments such as Ultherapy Prime have been gaining popularity due to technological advances, minimal downtime, and increased acceptance. In the Asia-Pacific region, the medical aesthetic devices market is projected to surpass $5.4 billion in 2025, rising to $8.9 billion by 2030, with minimally invasive options accounting for more than 55% of the market.

In recent years, the conversation around medical aesthetic procedures has become more open. This shift in narrative contributes to framing beauty treatments as another form of long-term self-care, much like exercise and nutrition.

Choosing medical aesthetics treatment is a deeply personal choice, rooted in a journey of self-care and empowerment.

Lawrence Siow, president, Merz Aesthetics APAC

“What truly matters is that these choices, especially when thoughtfully guided using scientifically supported products and performed by skilled medical practitioners, reflect one’s values, individuality, and personal sense of confidence,” says Lawrence Siow, president at Merz Aesthetics APAC.

Even as beauty ideals across the Asia-Pacific region become more diverse and inclusive, cultural pressures continue to play a defining role in how people navigate their aesthetic journeys. The Pillars of Confidence, a global study of 15,000 adults across 15 countries, conducted by Merz Aesthetics with research partner Ipsos, found that 40% of respondents feel discouraged from discussing treatments due to fear of judgment. Social media adds an extra layer of pressure, fueling unrealistic standards through filters and photo editing tools.

Despite these external influences, a growing trend is emerging toward authenticity and natural-looking results. In the Pillars of Confidence study, 62% of respondents surveyed in the Asia-Pacific region reported pursuing aesthetic treatments as part of regular beauty maintenance, and 79% said they did so to reflect how they feel inside, highlighting how treatments can empower individuals to feel more aligned with their personal identity and confident in their own skin.

Research published in the Aesthetic Surgery Journal shows a positive correlation between nonsurgical medical aesthetic treatments and self-perception. In a survey of East Asian participants who had undergone aesthetic procedures, 64.5% of respondents were motivated by internal factors such as self-investment and self-confidence, rather than external societal pressure. This is echoed in the Pillars of Confidence study, which found 72% of respondents said aesthetic treatments impact how they view themselves, and 74% considered self-confidence key to well-being.

Medical aesthetics today is less about conforming to societal ideals and more about enhancing one’s unique features. In Singapore, medical doctors like Dr. Siew Tuck Wah, who has over 15 years of experience performing non-invasive treatments, believe that every treatment should be personalized to the individual to achieve a natural result. “Many Asian patients are choosing to optimize their traits for natural-looking results through non-surgical methods,” says Dr. Siew.

While unnatural results remain the single biggest concern among Pillars of Confidence survey respondents, safety is also a major consideration. “Patient safety is our highest priority,” says Dr. Samantha Kerr, chief scientific officer at Merz Aesthetics. “All Merz Aesthetics products undergo rigorous clinical evaluation, are backed by scientific evidence, and meet strict regulatory standards for medical aesthetic treatments, including approvals from relevant global regulatory agencies.” As awareness of safety and natural results continues to grow, the conversation around medical aesthetics is evolving toward a more informed and balanced understanding of confidence and self-care.

By embracing their own beauty, as Kang has done, the personal decision to receive medical aesthetic treatments can celebrate diversity and strengthen confidence. “That kind of continual self-appreciation—I think the self-appreciation mindset is what authentic beauty truly is,” says Kang, emphasizing that in today’s evolving landscape, confidence and individuality are redefining beauty as a genuine expression of self.

Learn more about how Merz Aesthetics is celebrating the power of confidence here.

Category:
Tags: , , ,
The Beauty Launches Your Shelf Has Been Waiting For

The Beauty Launches Your Shelf Has Been Waiting For

admin 0 Comments

When the air turns crisp and November starts fast-tracking the days, the season slips into that familiar mix of cosy mornings, chaotic schedules, and an inbox full of wedding invites. The sun feels like it’s rationing warmth, your to-do list is multiplying, and suddenly the idea of a full-blown wellness era feels less like a trend and more like essential life support.

Between last-minute errands, and the annual “where did the year go?” panic, your inner beauty-wellness enthusiast deserves a soft launch of her own. Think of this moment as your cue to charge up the self-care playlist, light a candle that costs slightly too much, and step into your Pinterest-worthy routine with zero guilt. Luckily, the latest beauty and wellness launches have arrived just in time to help you glow, unwind, and get wedding-season ready without breaking into a stress-sweat.

 M·A·C Skinfinish Lightstruck Liquid Highlighter

Dewy girlies, this one’s for you. This liquid highlighter is the closest you’ll get to glass skin without a filter, melting into your complexion with a soft sheen. It gives long-lasting hydration, a glow that stays all day, and the freedom to wear it alone for a fresh, bare-faced radiance or mix it with your base for that natural, luminous finish.

Shop Here 

 Justhuman Melt-it-like-Milk Cleansing Balm

This soft, melty balm sweeps away makeup and sunscreen in literal seconds, then turns into a silky milk the moment it meets water. Skin feels clean, calm and genuinely pampered. Cleansing balms are having their main-character moment, and this one is your cue to join the happy skin club.

Shop Here 

Plum BodyLovin’ Body Butter 

’Tis the season of love and a frankly dangerous amount sweets, and Plum clearly decided your body care should join the feast. Suddenly your routine feels like a full-on dessert bar, with and body butters in Marshmallow Melt, Vanilla Caramello and Hazelnut lining up like treats for your skin. 

Shop Here 

Indē Wild Champi Slick Stick

Flyaways don’t stand a chance. Indē Wild just dropped an Ayurveda-powered slick stick that keeps hair smooth all day, tames frizz, and even strengthens while it works. One quick swipe and your hairstyle is instantly sorted.

Shop Here 

HYPHEN 2% Cica Exosomes Moisturiser

The oil-free moisturiser that truly understood the assignment. Packed with cica exosomes, niacinamide, panthenol and zinc, it keeps skin hydrated, calm, matte and blissfully breakout-free. A total win for oily, combo and acne-prone crew everywhere.

Shop Here 

Roberto Cavalli Serpentine Parfum

Roberto Cavalli Serpentine is pure indulgence bottled, rich, sensual and made for anyone who walks in like they own the moment. The golden serpent wrapping the bottle sets the tone, and the fragrance inside follows through with unapologetic glamour. One spritz and you’re basically leaving a trail of confidence wherever you go.

Shop Here 

O3+ Hydro Peptide Eye Gel Mask

Your under-eyes need love, and this eye gel mask is the right fit for those bags under your eyes. A no-mess, cooling eye mask that hydrates, plumps, de-puffs, and brightens with collagen, hyaluronic acid, and green tea. 

Shop Here 

RENEE Matcha Lip Balm With SPF 50

For all our matcha girlies, you might want to add those greens to your lippie too now. A glossy SPF 50 matcha lip balm that hydrates, heals, and brightens with matcha oil, kojic acid, and hyaluronic acid. Soft, protected, glow-gloss lips all day.

Shop Here 

Carrera Parfums  

If a designer and perfume maker had a baby, this would be it. Carrera Parfums are now available in India and it blends classic style with denim-inspired bottles for scents that feel chic and modern. Italian luxury, but it is a vibe. 

Shop Here 

 OPI GelColor Intelli-Gel™ System

A shape-shifting gel polish that behaves better than your weekend plans, it stays put, self-smooths, and glides on like a total dream with the Intelli-Brush. The shine is blinding, the pigment is bold, and the application is pure peace.

Shop Here 

Laneige’s Water Bank UV Barrier Sunscreen

Laneige has officially entered its dewy-sunscreen era. This Water Bank SPF hydrates like a moisturiser, shields against UVA and UVB, and feels practically weightless on the skin. Consider your new daily essential unlocked. 

Shop Here 

Recode Lip Glosses Let Me Gloss You 

Glass-lip energy is officially in session. These lightweight, non-sticky glosses bring major shine and all-day comfort in tiny, take-everywhere tubes. Wear them solo for juicy lips or layer over your favourite lipstick for instant upgrade energy.

Shop Here 

Maliao 18-Color Eyeshadow Palette 

Your glam kit just got an upgrade. With smooth mattes and shimmers, blendable formulas, this travel-friendly palette built for everyday creativity. The shades are beautiful and add that perfect little extra to your usual look.

Shop Here 

PAC Cosmetics 4-IN-1 Makeup Brush

PAC’s 4-in-1 brush is your whole makeup kit in one cute, travel-ready wand, a face brush, concealer brush, and two shadow brushes with magnetic compartments. Tiny, precise, and perfect for glam on the go.

Shop Here 

Chengavi Gotu kola & Avocado Day Cream

A glow-getter day cream that keeps skin fresh, soft and happily hydrated from morning to night. Gotu kola and avocado dive deep to nourish, while mango butter leaves your complexion velvety, bouncy and naturally radiant

Shop Here 

Juicy Chemistry X Ikonic Me Wedding Season Box

If clean-girl energy is your vibe, this one’s for you! Juicy Chemistry x Ikonic’s Wedding Boxes bring speed, shine, and a totally stress-free GRWM for your wedding prep.

Shop Here 

La Roche-Posay Vitamin C12 Serum

La Roche-Posay is now in India, and this vitamin C serum needs to be on your list. It is your skin’s overachiever. It’s 12% pure C, salicylic acid, and neurosensine tag-team to brighten, smooth, and soften. This might just be the gift that you were looking for all along for your favourite aunt this season. 

Shop Here 

Heliocare 360° Body Glow

SPF, but make it festive. Heliocare 360° Body Glow SPF 50+ is a shimmery, dewy, sweat-proof glow gel that keeps you lit from haldi mornings to sangeet nights, while actually protecting your skin.

Shop Here 

Also Read:

Skincare For Every Inch: Your Full-Body Glow-Up Starts Now

Paint It Pretty: Fresh Hair Colours You Need To Try This Season

Category:
Tags: , , ,
The Science Behind Hyaluronic Acid + Vitamin C for Skin Hydration

The Science Behind Hyaluronic Acid + Vitamin C for Skin Hydration

admin 0 Comments

Healthy and glowing skin always starts with skin hydration. When your skin is properly hydrated, it feels soft, smooth, and fresh. Two powerful ingredients that help in this process are hyaluronic acid and vitamin C. Both of them are known for keeping the skin moisturized and bright.

But hydration doesn’t just come from creams and serums.. That’s where Vitauthority Hyaluronic Acid Capsules come in. These capsules provide an easy and effective way to support your skin, joints, and tissues through clean, science-backed hydration.

In this blog, you’ll learn how they work, why they are a perfect match, and how to use them together for better skin hydration.

What Does Skin Hydration Mean?

Skin hydration means keeping enough water in your skin cells to stay soft, elastic, and strong. When your skin loses moisture, it can feel dry, rough, or tight, and may start to show fine lines or dullness.

Your skin naturally has substances that hold water, but things like pollution, sun exposure, and aging can reduce these levels. That’s why using the right strategies for healthy skin and using skincare ingredients like hyaluronic acid and vitamin C helps your skin stay hydrated and glowy.

Hyaluronic Acid: The Water Magnet

Hyaluronic acid is a substance that naturally exists in our skin. It acts like a sponge, it can hold many times its weight in water, making it a super hydrator.

When applied to your skin, it pulls water from the air and deeper layers of the skin to the surface. This makes your face feel plump, smooth, and refreshed. However, as we age, the amount of hyaluronic acid in our skin decreases, which can lead to dryness and wrinkles.

Benefits of hyaluronic acid for skin hydration:

  • It deeply hydrates and makes the skin look fuller.
  • It reduces dryness and flakiness.
  • It improves skin softness and gives a natural glow.
  • It works well for all skin types, even sensitive skin.

How to use it:

Use a few drops of hyaluronic acid serum after cleansing your face. Apply it when your skin is still slightly damp to lock in moisture. Then, apply your moisturizer to seal the hydration.

Vitamin C: The Protector and Brightener

Vitamin C is a strong antioxidant that protects your skin from sun damage, pollution, and early aging. It also helps produce collagen,  a protein that keeps your skin firm and strong.

While it doesn’t directly hydrate your skin like hyaluronic acid, vitamin C supports the skin barrier, helping it hold moisture better. It also brightens dull skin and evens out your complexion.

Benefits of vitamin C for skin hydration:

  • Protects the skin from damage and helps it stay healthy.
  • Improves skin tone and adds a fresh glow.
  • Helps the skin hold water more effectively.

How to use it:

Apply a few drops of vitamin C serum in the morning after cleansing your face. Wait a minute before applying moisturizer and sunscreen. Vitamin C works best during the day to fight environmental damage.

Why Hyaluronic Acid and Vitamin C Work Better Together

When combined, these two ingredients create a powerful team for skin hydration. Hyaluronic acid brings water into the skin, while vitamin C protects the skin and strengthens the barrier to keep that water locked in.

Together, they make your skin appear brighter, firmer, and more youthful. Vitamin C also helps hyaluronic acid work better by creating a healthier environment for your skin cells.

By using both regularly, you’ll notice your skin feels softer, looks fresher, and stays hydrated for longer.

Vitauthority Hyaluronic Acid Capsules

If you want a simple way to boost skin hydration, Vitauthority Hyaluronic Acid Capsules make it easy. Instead of using multiple products, you can get the same benefits through a daily capsule that works from within.

Each serving includes:

  • 120 mg Sodium Hyaluronate — a highly absorbable form of hyaluronic acid that helps restore moisture in your skin and joints.
  • 200 mg MSM — supports collagen formation and keeps connective tissues strong and flexible.
  • 20 mg Vitamin C — helps produce collagen, supports the skin barrier, and offers antioxidant protection.

This vegan-friendly formula supports graceful aging, joint comfort, and radiant skin, all in one simple step.

Promotes skin hydration and elasticity
Supports joint lubrication and mobility
Aids collagen production for strong, healthy skin and tissues
Delivers antioxidant protection with vitamin C
100% vegan, non-GMO, and easy to use daily

How to Use:
Take 2 capsules daily with water, preferably with food. For the best results, use consistently as part of your daily wellness routine.

Conclusion

True beauty starts with deep skin hydration, not just on the outside but also from within. Hyaluronic acid and vitamin C are a powerful pair that hydrate, protect, and brighten your skin.

With Vitauthority supplements, Hyaluronic Acid Capsules, you can take that hydration even further. This easy daily supplement supports your skin, joints, and connective tissues, helping you age gracefully, move comfortably, and glow naturally.

Your skin deserves lasting hydration, and now it’s easier than ever to achieve it, with the science of hyaluronic acid and vitamin C, working together inside and out for total hydration and radiance.

Category:
Tags: , , , , ,
Best oLive
Powered by  GDPR Cookie Compliance
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.