AHIRYA Expands Its Made-in-India Skincare Portfolio with Focus on Daily Cleansing Solutions.

AHIRYA Expands Its Made-in-India Skincare Portfolio with Focus on Daily Cleansing Solutions.

New Delhi: AHIRYA, a Made-in-India skincare and personal care brand, is strengthening its position in the everyday skincare segment with a range of face wash products developed for regular use. As Indian consumers increasingly prioritise simple and consistent skincare routines, the brand is focusing on formulations that combine natural extracts with modern skincare actives to address common concerns such as dullness, excess oil, tan, and exposure to pollution.

AHIRYA’s product philosophy centres on creating gentle yet effective cleansing solutions that are suitable for all skin types and genders. By focusing on face washes as a core category, the brand aims to make daily skincare accessible and practical, particularly for consumers seeking uncomplicated routines that fit into fast-paced lifestyles.

Product Range Aligned with Everyday Skincare Needs

The brand’s portfolio includes multiple face wash variants tailored to different skincare concerns while maintaining suitability for everyday use. Among its key offerings is the Brightening and Glow Face Wash, formulated with Vitamin C and Niacinamide and supported by ingredients such as Licorice, Saffron, Aloe Vera, and Cucumber extracts. The formulation is designed to cleanse the skin, help manage excess oil, support tan reduction, and promote a more even and radiant complexion over time.

Another significant product in the range is the Ubtan Face Wash, inspired by traditional Indian skincare practices. Formulated with Turmeric and Saffron, this variant focuses on reducing dullness and tan while supporting natural skin brightness. The product reflects AHIRYA’s effort to adapt time-tested ingredients into modern formulations suitable for daily routines.

AHIRYA has also introduced a Coffee Face Wash enriched with Arabica coffee extract. This variant is positioned as a deep-cleansing solution that helps remove dirt, pollutants, and excess oil accumulated throughout the day. Designed for both men and women, the coffee-based formulation offers a refreshing cleansing experience and is intended for regular use, particularly in urban environments where pollution exposure is high.

Brand Vision and Market Approach

Speaking on the brand’s vision, the founder of AHIRYA said, “Our focus has always been on building skincare products that people can use every day without hesitation. We believe effective skincare does not have to be complicated. By combining familiar natural ingredients with proven actives, we aim to offer solutions that are gentle, reliable, and suited to Indian skin and lifestyles.”

In addition to individual products, AHIRYA offers combination packs that bring together multiple face wash variants, allowing consumers to address different skincare needs within a single purchase. These curated packs are designed to encourage consistent skincare habits while offering better value and convenience.

Digital-First Availability and Growth Outlook

AHIRYA follows a digital-first distribution strategy, with its products available through the brand’s official website as well as major e-commerce platforms including Amazon, Flipkart, Meesho, and JioMart. This approach enables the brand to reach consumers across metros, tier two, and tier three cities, aligning with the growing adoption of online beauty and personal care shopping in India.

Looking ahead, AHIRYA aims to deepen its presence in the daily skincare segment by expanding awareness around routine-based cleansing and by continuing to develop products that balance effectiveness with gentleness. With its emphasis on Indian-made formulations, inclusive positioning, and everyday usability, the brand is working towards building long-term trust among consumers seeking simple, dependable skincare solutions.

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A Complete Guide To Building A Bridal Skincare Routine That Truly Works | Beauty News

A Complete Guide To Building A Bridal Skincare Routine That Truly Works | Beauty News

Last Updated:December 23, 2025, 11:12 IST

From expert-backed timelines to daily routines and professional treatments, here’s how brides can build a skincare routine that delivers healthy, radiant skin before the big day

Dermatologists and skincare experts agree on one thing, however: effective bridal skincare is not about speed, but about structure, consistency, and restraint.

In the months leading up to a wedding, skincare often becomes a source of anxiety rather than self-care. Between social media trends, last-minute facials, and product overload, many brides chase instant glow, only to end up with stressed or reactive skin. Dermatologists and skincare experts agree on one thing, however: effective bridal skincare is not about speed, but about structure, consistency, and restraint.

Start Early, Not Urgently

According to O3+ Professional experts, a bridal skincare routine should ideally begin at least three months before the wedding. This window allows the skin enough time to respond naturally, strengthen its barrier, and show lasting improvement rather than short-lived radiance. “Skincare needs time to work at a cellular level,” they emphasise, adding that rushed routines often result in irritation or uneven results.

Echoing this, Snigdha Suman, General Manager, Marketing & Business Development, Avon, recommends starting even earlier. “One of the most common mistakes brides make is beginning their skincare journey too close to the wedding,” she explains. “Skincare is not an overnight fix, it requires time, consistency, and the right regimen.” Ideally, she suggests beginning five to six months in advance to allow the skin to heal, build resilience, and reveal natural radiance.

Build the Foundation First

All three experts agree that no advanced treatment can compensate for a weak daily routine. The foundation of bridal skincare lies in gentle cleansing, moisturisation, and sun protection.

O3+ Professional highlights daily cleansing as the first essential step, recommending the O3+ Bridal Radiance Facewash to keep the skin clean, balanced, and prepared for further care. Sun protection is equally non-negotiable during the pre-wedding phase. “Using an SPF like the O3+ Bridal Radiance Sunscreen SPF 50 helps protect against tanning, pigmentation, and uneven tone,” their experts note.

Shaily Mehrotra, CEO & co-founder, Fixderma, reinforces the importance of sunscreen, calling it “one of the most overlooked yet critical steps in any bridal routine.” She points out that sun exposure is a major cause of pigmentation, premature ageing, and dullness, issues many brides try to correct too late.

Consistency Over Complexity

While the beauty market offers countless treatments and actives, experts caution against doing too much. “The golden rule of effective skincare is consistency,” says Snigdha Suman. A simple but disciplined routine, cleansing, toning, moisturising, sun protection, supported by serums and eye care delivers far better results than sporadic treatments or last-minute facials.

At Avon, this long-term philosophy is reflected in the ANEW range, designed to support skin health over time. Ingredients like patented Protinol, combined with niacinamide and vitamin C, help boost collagen, improve firmness, and even out skin tone without the irritation often associated with traditional retinol. “The goal is resilient skin, not reactive skin,” adds Suman.

Introducing Treatments and Targeted Care

Shaily Mehrotra advises a similar phased approach. Once the skin barrier is stable, targeted ingredients like vitamin C, niacinamide, alpha arbutin, or mild exfoliants can be introduced but only in the right concentrations and with patience. “Overuse can do more harm than good,” she cautions, stressing the importance of gradual integration rather than aggressive correction.

The Final Weeks: Less Is More

As the wedding draws closer, experts unanimously recommend simplifying the routine. “The final weeks are not the time to experiment,” says Mehrotra. Instead, the focus should shift to hydration, barrier repair, calming ingredients, and adequate rest. Stress, lack of sleep, and long schedules can quickly reflect on the skin, making eye care and lifestyle balance just as important as topical products.

Glow That Lasts Beyond the Wedding

Ultimately, bridal skincare is not about perfection or chasing unrealistic standards. As Snigdha Suman puts it, “Makeup may elevate the final look, but it is healthy, well-prepared skin that truly defines a bride’s glow.” When approached thoughtfully, a bridal skincare routine doesn’t just deliver beautiful wedding photographs, it builds skin health that lasts long after the celebrations end.

Or, as O3+ Professional experts conclude, consistency and structure are what help brides achieve healthy, even-toned, naturally radiant skin not just for one day, but for the years that follow.

First Published:

December 23, 2025, 11:11 IST

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Which body lotion is best for dry skin? 8 top-rated hydrating options on Amazon to keep your skin soft and smooth

Which body lotion is best for dry skin? 8 top-rated hydrating options on Amazon to keep your skin soft and smooth

Body lotion becomes especially important as winter sets in and skin starts feeling tight, itchy, or flaky. Cold air outside and constant indoor heating reduce humidity, which slowly strips away the skin’s natural lipid barrier. This barrier is responsible for holding moisture and protecting skin from external irritants. Once it weakens, water loss increases, leading to cracks, rough skin and sensitivity.

Dry skin fix: Hydrating body lotions that keep skin soft and comfortable. (Adobe Stock )

Seasonal changes call for a shift in skincare priorities. Lightweight summer formulas may no longer provide enough support, making stronger moisture protection necessary. Body lotions are water-based formulations made with a blend of water, oils, and emulsifiers. Their lighter texture allows for quick absorption without feeling greasy, making them suitable for daily use across various skin types, including oily or acne-prone skin, according to dermatologist Dr Kisalay Saurav, as told to HealthShots. When chosen carefully and used consistently, body lotion helps restore comfort, support barrier repair, and reduce winter-related skin discomfort.

Benefits of using body lotion for dry skin:

Using a body lotion does more than add surface moisture. It helps maintain the skin’s moisture balance, preventing dryness, flakiness, and irritation by locking in hydration and strengthening the skin’s protective layer. Aesthetic Physician Dr Akanksha Singh Cornuit tells HealthShots that body lotions contain emollients and occlusive agents that create a barrier on the skin, preventing moisture loss and protecting against environmental stressors such as wind and pollution. Daily use can keep skin smooth, soft, and supple while nourishing it with ingredients like glycerin, shea butter, hyaluronic acid, and antioxidants. For those with sensitive skin or conditions such as eczema, they can offer a calming, soothing effect and enhance overall skin health over time.

Beyond hydration, body lotion addresses specific skin concerns, including uneven texture and loss of firmness. Its numerous benefits make it an essential component of a daily skincare routine.

8 top-rated body lotions for dry skin to try this winter season:

Soothe dry, uncomfortable skin this season with a curated list of top-rated body lotions for dry skin. Chosen based on overall ratings, user feedback, and personal use experience, these lotions help restore moisture, strengthen the skin barrier, and keep skin soft and comfortable with daily care.

I’ve been using NIVEA Nourishing Body Milk for the past two years, and it’s been a game-changer for my dehydrated skin. Enriched with hyaluronic acid and almond oil, this body lotion provides long-lasting hydration that keeps my skin soft, smooth, and radiant for hours. I love how it absorbs quickly without feeling greasy, making my daily skincare routine simple and effective. My skin feels nourished and healthy all day.

Vaseline Deep Moisture Body Lotion is my go-to for dry skin. Formulated with ceramides and hyaluronic acid, this product deeply nourishes and restores hydration, leaving the skin soft and smooth. I love how it absorbs easily without feeling sticky, providing long-lasting moisture that lasts throughout the day. Regular use helps repair and strengthen the skin barrier, reducing dryness and rough patches. Perfect for daily care, it keeps skin healthy and cushion-soft.

Aveeno Daily Moisturising Lotion is ideal for dry skin, offering gentle, all-day hydration. Enriched with soothing oatmeal, it helps calm irritation while locking in moisture. For best results, apply immediately after showering or bathing to seal in hydration. Its lightweight, fast-absorbing formula keeps skin soft, smooth, and comfortable throughout the day, making it suitable for both normal and dry skin types.

CeraVe Moisturising Lotion is a top choice for dry skin due to its unique blend of three essential ceramides and hyaluronic acid. This fragrance-free, oil-free formula deeply hydrates while supporting the skin’s natural barrier without clogging pores. People love it for its lightweight, non-greasy texture, which absorbs quickly to provide long-lasting moisture. Ideal for daily use, it keeps skin soft, smooth, and healthy-looking.

WishCare 10% AHA + 1% BHA Body Lotion stands out for tackling dry, rough, and bumpy skin. The AHA exfoliates dead skin, while the BHA clears clogged pores, helping to smooth the texture and improve hydration. Unlike regular lotions, it gently resurfaces skin, revealing softer, more even skin over time. Suitable for both men and women, it’s a great option if uneven or rough patches accompany dryness.

Looking for a caramel‑vanilla body lotion that actually hydrates dry skin? Plum BodyLovin’ Vanilla Caramello is the right pick. With cocoa butter and vitamin B5, it delivers deep moisture without leaving a greasy residue. The warm, cosy scent is a bonus, and my skin stays soft and glowing for hours. It’s excellent for dry to dehydrated skin that needs reliable, everyday hydration.

Be Bodywise 20% Urea Body Lotion is ideal for very dry, flaky skin that needs serious care. With 20% urea, it gently exfoliates while deeply moisturising and helping to repair the skin barrier. Ceramides, kokum, and mango seed butter nourish and soothe, making rough skin feel softer and healthier. Its lightweight, non‑greasy formula absorbs easily, providing long‑lasting comfort and hydration for daily skin health.

Dr Reddy’s Venusia Max Intensive Moisturising Lotion is perfect for normal to dry skin needing deep, lasting hydration. Enriched with 4D hyaluronic acid and polyglutamic acid, it penetrates deeply to lock in moisture and support skin health. Shea, cocoa, mango, and aloe butters nourish and soothe, keeping skin soft and protected. Ideal for daily use, it helps maintain a healthy, hydrated skin barrier.

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FAQ’s: Body lotion for dry skin

  • How do I choose a body lotion for dry skin?

    Look for lotions with ceramides, glycerin, urea, or hyaluronic acid to support moisture retention and skin barrier repair.

  • When should body lotion be applied for best results?

    Apply right after a shower, on slightly damp skin, to help seal in moisture effectively.

  • Are fragranced body lotions suitable for dry skin?

    Fragrance-free options are safer for individuals with very dry or sensitive skin, as scents can trigger irritation.

  • Can body lotion be used daily on dry skin?

    Yes, daily use helps maintain hydration, reduce flakiness, and improve overall skin comfort.

Disclaimer: At Hindustan Times, we help you stay up-to-date with the latest trends and products. Hindustan Times has an affiliate partnership, so we may get a part of the revenue when you make a purchase. We shall not be liable for any claim under applicable laws, including but not limited to the Consumer Protection Act, 2019, concerning the products. The products listed in this article are in no particular order of priority.

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If you're over 40 and still doing these 8 things, your skin is aging faster than it should

If you’re over 40 and still doing these 8 things, your skin is aging faster than it should

Remember that viral photo of Paul Rudd at 55 looking exactly the same as he did in “Clueless”? I spent an embarrassing amount of time zooming in on that picture, convinced there had to be some Photoshop trickery involved.

But here’s the thing that really got me: while some people seem to have discovered the fountain of youth, others hit 40 and suddenly look like they’ve aged in dog years.

The difference isn’t always genetics or expensive treatments. Sometimes it’s the everyday habits we don’t even realize are fast-tracking our skin’s aging process.

After diving deep into dermatological research and speaking with skincare experts, I’ve discovered that many of us are unknowingly sabotaging our skin every single day. And if you’re over 40, these habits hit even harder because our skin’s natural repair mechanisms are already slowing down.

1. You’re still sleeping on your stomach or side

This one hurt to write because I was a devoted side-sleeper for decades. But here’s what happens: when you press your face into a pillow for eight hours every night, you’re creating compression lines that eventually become permanent wrinkles.

Dermatologists call them “sleep wrinkles,” and unlike expression lines from smiling or frowning, these develop perpendicular to your natural facial muscles. The chest area gets hit too, developing those vertical lines that no amount of moisturizer seems to fix.

After 40, our skin loses elasticity faster, meaning it doesn’t bounce back from that nightly compression like it used to. The solution? Train yourself to sleep on your back, or invest in a silk pillowcase that creates less friction and pulling on your skin.

2. You’re using the same skincare routine from your 30s

Your skin at 40 is fundamentally different from your skin at 30. Collagen production has dropped by about 1% per year since your mid-20s, and hormonal changes affect everything from oil production to skin thickness.

Yet so many people stick with the same products they’ve been using for years. That lightweight moisturizer that worked perfectly at 35? It’s probably not cutting it anymore. Your skin needs richer formulations, active ingredients like retinoids, and targeted treatments for specific concerns.

The products gathering dust in your medicine cabinet aren’t doing you any favors either. Skincare ingredients degrade over time, and using expired products can actually accelerate aging by causing irritation and inflammation.

3. You’re showering in hot water every day

I get it. A hot shower feels amazing, especially on cold mornings or after a stressful day. But that steaming water is stripping your skin of its natural oils faster than you can say “anti-aging serum.”

Hot water breaks down the lipid barriers in your skin, leading to dryness, irritation, and accelerated aging. It’s particularly damaging to facial skin, which is thinner and more delicate than the skin on your body.

The fix is simple but requires willpower: lukewarm water only. Your skin will thank you by maintaining better moisture levels and appearing plumper and more youthful.

4. You’re still using makeup wipes

Convenience is tempting, but makeup wipes are one of the worst things you can do to aging skin. They require aggressive rubbing to remove makeup, which stretches and pulls at delicate skin. Plus, they leave behind residue that clogs pores and prevents your nighttime skincare from absorbing properly.

The tugging motion is especially damaging around the eye area, where skin is thinnest and most prone to wrinkles. Every aggressive swipe contributes to the breakdown of collagen and elastin fibers.

Switch to a gentle oil or balm cleanser followed by a water-based cleanser. Yes, it takes an extra minute, but those 60 seconds could save you years of premature aging.

5. You’re not wearing sunglasses outside

Squinting in bright light creates those deep crow’s feet that become increasingly difficult to treat after 40. But it’s not just about the squinting.

The skin around your eyes is incredibly vulnerable to UV damage, and regular sunglasses don’t always provide adequate protection for this delicate area.

UV damage is responsible for up to 80% of visible facial aging signs. Those few minutes walking to your car or sitting by a window add up over time, creating age spots, wrinkles, and loss of elasticity.

Invest in quality sunglasses with full UV protection and wear them religiously, even on cloudy days. Consider them as essential as sunscreen.

6. You’re treating your neck like it’s separate from your face

How many times have you carefully applied serums and moisturizers to your face, only to stop right at your jawline? Your neck has fewer oil glands than your face, making it more prone to dryness and showing signs of aging faster.

The dreaded “tech neck” lines from looking down at phones and computers are becoming permanent fixtures for many people over 40. Combined with sun damage and neglect, the neck often reveals someone’s true age even when their face looks years younger.

Whatever you apply to your face should go on your neck and chest too. And apply products in upward strokes to avoid pulling the skin downward.

7. You’re still using your phone in bed

Blue light from screens doesn’t just mess with your sleep. According to experts, it can penetrate deeper into skin than UV rays, potentially accelerating the breakdown of collagen and elastin.

Plus, the position we hold our phones creates “tech neck” and increases those downward lines around the mouth.

I learned this the hard way when I switched to paper books before bed and not only slept better but noticed my morning face looked less puffy and lined.

8. You’re eating like you’re still 25

What shows up on your plate shows up on your face, and after 40, your skin is less forgiving of dietary sins.

High sugar intake creates advanced glycation end products (AGEs) that damage collagen and elastin, literally making your skin stiffer and more prone to wrinkles.

Processed foods, excessive alcohol, and not enough water all contribute to inflammation that shows up as puffiness, dullness, and accelerated aging. Your skin needs nutrients more than ever to maintain its repair processes.

Final thoughts

Realizing you’ve been unknowingly aging your skin faster than necessary can be frustrating. But here’s the encouraging part: skin is remarkably responsive to positive changes, even after 40.

Start with one or two changes that feel manageable. Maybe switch your pillowcase this week and lower your shower temperature next week. Small, consistent changes often stick better than dramatic overhauls.

Your skin at 40, 50, or beyond can still look healthy and vibrant. It just needs you to stop working against it and start working with it. Consider this your wake-up call to break those aging habits and give your skin the respect it deserves.

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Ever Trend Haus Announces New Focus on Confidence Driven Fashion and Self Care

Ever Trend Haus redefines modern fashion by offering curated, trend-forward clothing and skincare, empowering customers to embrace self-expression and confidence.

— Ever Trend Haus: A New Standard in Fashion and Self-Care

In a world where fashion and self-care often feel disconnected, Ever Trend Haus emerges as a brand designed to unite these two essential aspects of modern life. Founded by Harvey J. Cooper, Ever Trend Haus was built with the mission of offering people a seamless shopping experience where fashion meets skincare. This new approach not only allows customers to elevate their personal style but also empowers them to nurture their confidence from the inside out.

Ever Trend Haus provides curated collections of both men’s and women’s clothing, accessories, and skincare products, making it a one-stop destination for those looking to upgrade their wardrobes and self-care routines. With an intentional focus on style and self-care, Ever Trend Haus stands out in a crowded market by bringing together the latest trends and the highest quality skincare products, ensuring that every customer feels their best.

Building Confidence Through Intentional Curation

One of the key differentiators of Ever Trend Haus is its commitment to a carefully curated collection. Unlike many retailers that flood their stores with mass-market products, Ever Trend Haus selects pieces that meet the needs of its customers, products that are not only on-trend but also designed for everyday wearability. Whether it’s a bold accessory, a statement piece of clothing, or a skincare product that enhances your natural glow, each item is chosen with purpose.

“At Ever Trend Haus, we want people to unlock their best selves,” says Harvey J. Cooper, Founder of Ever Trend Haus. “We’ve designed our collections to help you feel confident and polished every day, no special occasion required. Whether you’re upgrading your wardrobe, refining your look, or building a self-care ritual, we want you to feel empowered.”

A Mindset-Driven Approach to Fashion and Skincare

What truly sets Ever Trend Haus apart from its competitors is its mindset-driven approach to both fashion and skincare. The brand encourages its customers to embrace self-expression and build a daily routine around products that elevate their lives. By offering products that reflect modern culture and trends, Ever Trend Haus invites customers to confidently express themselves through their appearance and routines.

“We built Ever Trend Haus for people who want to look good, feel good, and live confidently,” adds Cooper. “We noticed that many fashion and beauty brands were either overpriced or hard to access, so we decided to bring together trend-forward fashion, skincare, and accessories in a single destination, at a price point that makes sense.”

Ever Trend Haus: Designed for Evolution

Ever Trend Haus is not just another fashion or skincare brand, it is a business that grows with its customers. As trends change and personal styles evolve, Ever Trend Haus adapts, ensuring that every product in its collection reflects the current cultural moment. The brand stays ahead of the curve by constantly introducing new seasonal drops and curating items that are both timeless and contemporary.

Whether a customer is searching for everyday essentials, statement-making fashion, or skincare to support a healthy, polished glow, Ever Trend Haus provides it all. This adaptability allows the brand to meet the unique needs of each customer, making it a valuable resource for people at different stages of their fashion and self-care journeys.

Trust and Transparency: Building Long-Term Relationships

Ever Trend Haus is built on the foundation of trust and transparency. Customers can feel confident in their purchases knowing that every product description is clear, returns are easy with a 30-day window after delivery, and customer service is always available for ongoing support. In a market that can sometimes be overwhelming with endless options, Ever Trend Haus’s dedication to simplicity and transparency makes it a refreshing choice for shoppers.

“It’s about trust,” says Cooper. “We want our customers to feel that their experience with us is seamless and stress-free. Our goal is to build long-term relationships, not just make a sale.”

About Ever Trend Haus

Ever Trend Haus was founded by Harvey J. Cooper with the goal of providing a modern, curated shopping experience that blends fashion and self-care into one destination. The company offers a range of carefully selected clothing, accessories, and skincare products designed to help customers feel confident, empowered, and polished every day. With a focus on customer satisfaction, transparency, and evolving trends, Ever Trend Haus is quickly becoming a trusted name in modern fashion and self-care.

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Harvey J. Cooper
Founder, Ever Trend Haus
Email: [email protected]

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Fermented maize water: An ancient skincare remedy

Fermented maize water: An ancient skincare remedy

Follow this guide

What’s the story

African fermented maize water is gaining popularity as a natural skin clarifier. The traditional practice, which has been passed down through generations, is known for its skin benefits.
The process of fermentation makes the maize water rich in nutrients that can help improve skin texture and tone.
Here’s how this age-old remedy works and why it is becoming a go-to option for those looking for natural skincare solutions.

The fermentation process explained

Fermentation is a natural process where microorganisms break down sugars into acids or gases.
In the case of maize water, the grains are soaked in water until they ferment.
This process increases the probiotic content and makes vitamins like B-complex and antioxidants available.
These nutrients are known to promote healthier skin by fighting free radicals and boosting cell regeneration.

Nutrient-rich composition

The fermented maize water is loaded with essential nutrients such as lactic acid, which helps exfoliate the skin gently without causing irritation.
It also contains amino acids that contribute to collagen production, keeping the skin firm and elastic.
The presence of vitamins A and E further enhances its ability to nourish and protect the skin from environmental damage.

Benefits for skin clarity

Using fermented maize water can help you achieve clearer skin by reducing blemishes and dark spots.
Its antibacterial properties fight acne-causing bacteria while balancing oil production on the skin’s surface.
Regular use can lead to a more even complexion by fading discoloration over time.

How to incorporate into skincare routine

To add fermented maize water into your skincare routine, start by cleansing your face with a gentle cleanser.
Apply the fermented maize water using a cotton pad or spray bottle as a toner after cleansing.
Follow up with your regular moisturizer or serum for best results.
This simple addition can significantly enhance your skincare regimen without requiring major lifestyle changes.

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Does AI Know More About My Skin Than Me?

Does AI Know More About My Skin Than Me?

After suffering with bad acne as a teenager, I made it my mission to learn as much as possible about my skin. Now, as a Shopping Editor with several years in the beauty industry under my belt, I like to think I have pretty strong knowledge of all things related to skin health. However, AI-powered skincare tool Noli reckons it might know just what my face is lacking.

Investing in the most indulgent skincare routine and best cleansers on the market can pay off, but there’s only so much a good product can do if it isn’t directly targeting your skincare concerns. Just because something moisturises, that doesn’t necessarily mean it will cure dehydrated skin. That’s where Noli’s AI skincare advice comes in. Working to analyse your skin and suggest a full routine to target your concerns, it sounds like a very promising alternative to a pricey and often time-consuming dermatologist appointment.

I could certainly see the appeal for skincare novices who have no real idea of where to start when it comes to purchasing beauty products, but what would it tell me that I don’t already know? After putting Noli’s suggested routine to the test for the past month, I have a few thoughts.


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How does Noli work?

Put simply, the NoliAI diagnosis tool uses a face scan via your phone camera to analyse your skin, asks you several questions about your lifestyle and concerns, and then recommends you a full skincare routine that gets delivered straight to your door. It claims to be 98% as accurate as a derm, and it only takes a matter of minutes to complete.

For best results, you should do your scan in natural lighting with no makeup on so that it can really see your complexion.

(Image credit: Noli)

My focus areas were identified as dullness and dark circles and puffiness, which I definitely agreed with. However, I did my face scan when I didn’t have any active breakouts, so it didn’t pick up on my blemish-prone skin type. That being said, the series of questions it asks did, so it still ranked blemishes as my top skincare concern.

My Noli routine

After completing the skin analysis, Noli recommended me the following routine:

Lancôme

Gel Eclat Clarifying Foaming Cleanser

SkinCeuticals

Silymarin CF Vitamin C Antioxidant Serum

SkinCeuticals

Retinol 0.3 Face Cream

Aesop

Protective Facial Lotion Spf25

The only product I had previously tried from this roundup was the SkinCeuticals Silymarin serum, and it works absolute wonders for me. It’s easily one of my favourite skincare buys, so I had high hopes that the rest of Noli’s recommended routine would follow suit.

It’s also worth noting that purchasing a bundle through Noli saves money vs buying each product individually, so I got all four at a great price point.

Noli: My review

After a full month using my Noli recommended skincare routine, I can say that my skin is in very good shape. Sticking to each product on regular rotation seems to have improved my overall skin tone and brightness, and nothing disagreed with my face or caused any irritation.


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Although it suggested one product I was already aware of, the other three were not items that I would’ve gone out of my way to buy had they not been recommended. So, despite my already extensive skincare collection and knowledge of my own needs, it managed to introduce me to some new favourites that I will repurchase after they have run out. However, it didn’t really suggest any ingredients or skincare steps I wasn’t already aware of, and I wouldn’t say my skin is noticeably different than when I was using my previous routine.

That being said, Noli was designed to cut through all the noise and make beauty more accessible and easier to understand—it’s really designed to help those who need some direction with their skincare routine and don’t spend their days writing about products.

From the perspective of a novice, Noli breaks down skincare into a very easily digestible routine that takes your skin type, concerns, budget, and age into consideration. Not to mention, the face scan can provide some valuable insight into problems you might not be aware of. It doesn’t suggest more steps than you need, and you have the option to choose between different products if you prefer certain brands over others.

The main pro is that it’s completely free to use, and you’re under no obligation to purchase anything after doing your face scan. The AI is informed by skincare experts, so it’s a great alternative for anyone who doesn’t want to fork out for a derm appointment.

The drawbacks

However, there are some drawbacks. I am sceptical about how thorough the face scan can be considering it’s done from home—a bad camera or low lighting could completely impact how Noli analyses your skin, so it doesn’t feel as foolproof as having your skin assessed in person.

Although there are plenty of cult favourite brands on Noli, there are a lot that haven’t yet joined the site. That means you’re limited to the products they have, so some of your most trusted skincare may not be suggested to you. But new brands are being added regularly, and the site is still in its infancy having only launched in 2024.

My overall thoughts on Noli

Noli is a tool that I have since recommended to several friends who have wanted to know more about skincare and which products they should invest in. The bespoke nature of the site makes it much easier to understand than beauty retailers with countless options to choose from, and it provides ample opportunities to get to know your skin thoroughly. I believe that it comes from a very informed place, and I would be surprised if it gave any rogue suggestions that wouldn’t suit the individual.

Anyone who has particularly problematic skin or is prone to irritation or allergic reactions should definitely consult a dermatologist before introducing new skincare. But for those who want to learn more about their skin, freshen up their routine, or just try some new products for size, Noli offers a pretty thorough analysis that is worth a try.

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Why Cloud Skin Is the Next Big Thing After Glass Skin in Korean Beauty Trends for K-Beauty

Korean beauty trends have long shaped global skincare and makeup standards, from multi-step routines to complexion-focused aesthetics. For years, glass skin dominated the conversation with its ultra-glossy, reflective finish. However, as beauty preferences evolve, a softer and more wearable look is gaining momentum. Enter cloud skin, a rising trend expected to define K-beauty 2025 with its balanced, diffused glow and effortless elegance.

This shift reflects changing lifestyles, climate considerations, and a growing preference for skin that looks healthy rather than flawless. Cloud skin offers a modern alternative that still embraces the signature dewy look associated with Korean beauty, but in a more understated way.

What Is Cloud Skin?

Cloud skin is a complexion trend characterized by a soft-focus, velvety finish that mimics naturally well-moisturized skin. Instead of a high-shine surface, it delivers a subtle luminosity that appears smooth, fresh, and breathable. The goal is skin that looks calm and refined, with light reflecting gently rather than sharply.

Unlike glass skin, which prioritizes intense hydration and visible shine, cloud skin focuses on balance. Hydration remains essential, but it is paired with texture refinement to create a diffused glow. This approach aligns with broader Korean beauty trends that emphasize skin health, realism, and comfort.

Why Glass Skin Is Falling Out of Favor

Glass skin gained popularity for its aspirational, almost porcelain-like appearance. However, maintaining such a look often requires multiple layers of products and frequent touch-ups. As consumers become more ingredient-conscious and time-aware, overly complex routines are losing appeal.

Additionally, climate and lifestyle factors play a role. In humid environments or busy daily schedules, high-shine finishes can feel impractical. Cloud skin addresses these concerns by offering a polished appearance that is easier to maintain, making it more suitable for everyday wear in K-beauty 2025.

How Cloud Skin Differs From Glass Skin

The primary difference lies in finish and intention. Glass skin aims for maximum luminosity, often resulting in a wet or glossy appearance. Cloud skin, on the other hand, sits between matte and dewy. It softens the skin’s surface while retaining a healthy glow.

From a visual standpoint, cloud skin blurs imperfections rather than highlighting them with shine. It creates an even complexion that looks naturally smooth, making it appealing to those seeking a refined but low-effort dewy look.

What Does Cloud Skin Look Like?

Visually, cloud skin appears plush and airy, much like the name suggests. The skin looks hydrated without appearing oily, with pores and fine lines subtly blurred. Light reflects softly across the face, giving a fresh and youthful impression.

This aesthetic aligns with modern Korean beauty trends that favor understated elegance. Instead of dramatic finishes, the focus is on skin that looks consistently healthy throughout the day.

Are you ready for the cloud skin trend?

How to Achieve the Cloud Skin Look

Skincare Approach

The foundation of cloud skin begins with proper skincare. Lightweight hydration is key, using products that moisturize without leaving residue. Toners, essences, and gel-based moisturizers help maintain skin balance while supporting the skin barrier.

Exfoliation and barrier care are also important, as smooth texture enhances the soft-focus effect central to cloud skin. Overly rich or heavy products are generally avoided.

Makeup Techniques

Makeup for cloud skin is minimal and strategic. Sheer foundations or skin tints with satin finishes are preferred over full-coverage formulas. Light powder application helps control excess shine while preserving luminosity.

Blurring primers and soft-finish cushions are commonly used to enhance the diffused glow. The result is a complexion that feels breathable and natural, aligning with the evolving standards of K-beauty 2025.

Products Commonly Associated With Cloud Skin

Cloud skin relies on thoughtfully selected products that enhance hydration and texture without creating excessive shine. Instead of heavy layering, this approach prioritizes lightweight formulas that support a soft, diffused finish while maintaining a natural dewy look associated with modern Korean beauty trends.

  • Lightweight hydrating toners and essences that prep the skin without residue
  • Gel or lotion-type moisturizers that balance moisture and absorption
  • Sheer foundations or skin tints with satin or soft-matte finishes
  • Blurring primers or finely milled powders used sparingly to refine texture

Why Cloud Skin Is Trending in K-Beauty 2025

The rise of cloud skin reflects broader shifts within K-beauty 2025, where practicality and skin realism are becoming more important than high-shine perfection. As routines simplify and consumer expectations evolve, cloud skin offers a more adaptable interpretation of the classic dewy look.

  • Preference for wearable, everyday-friendly Korean beauty trends
  • Increased emphasis on skin health and comfort over dramatic finishes
  • Influence of celebrities and digital beauty content promoting softer aesthetics
  • Greater adaptability across skin types, climates, and lifestyles

Conclusion

The transition from glass skin to cloud skin signals a new chapter in Korean beauty trends. With its soft-focus finish and balanced dewy look, cloud skin offers a more wearable and inclusive approach to complexion aesthetics. As K-beauty 2025 approaches, this trend is set to redefine how healthy, radiant skin is perceived. It’s less about shine, and more about harmony.

Frequently Asked Questions

What is cloud skin in Korean beauty?

Cloud skin is a complexion trend that focuses on a soft, diffused glow rather than high shine. It emphasizes balanced hydration and smooth texture.

Is cloud skin suitable for all skin types?

Yes. Cloud skin can be adapted for oily, dry, and combination skin by adjusting skincare and base products to suit individual needs.

Does cloud skin still count as a dewy look?

Cloud skin offers a more subtle version of the dewy look. It maintains radiance without the glossy finish associated with glass skin.

Will cloud skin replace glass skin completely?

While glass skin may remain popular for certain occasions, cloud skin is expected to become the dominant everyday look in K-beauty 2025 due to its practicality and versatility.

Originally published on beautyworldnews.com

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Herzindagi

Grapes Are Great For Your Skin Too: Here Are The Benefits Of This Superfood

In pursuit of radiant skin, we often look to expensive serums and complex treatments. Yet, one of nature’s most potent skincare secrets is found in a simple, everyday fruit: the grape.

Packed with antioxidants and vitamins, grapes—especially their skin and seeds— offer deep protective and restorative benefits that address everything from premature ageing to environmental damage.

We consulted Dr Bhawuk Dhir, Consultant-Dermatology at PSRI Hospital, Delhi, Dr Anindita Sarkar, Chief Medical Officer at Clinikally, and Dnyaneshwari Barve, Incharge-Nutrition and Dietetics at DPU Super Specialty Hospital, Pimpri, Pune, about why this fruit is a true boon for your skin.

Why Grapes Deserve a Place in Your Skincare Routine

The primary reason dermatologists praise grapes is their dense concentration of antioxidants, particularly resveratrol and flavonoids, alongside Vitamin C.

“Grapes are very beneficial for the skin,” confirms Dr Bhawuk Dhir. “They are rich in antioxidants which help protect the skin from damage caused by free radicals, pollution, and UV rays.”

Dr Anindita Sarkar further highlights the hero ingredient: “The compound resveratrol, found mostly in the skin of red and black grapes, is one of nature’s most powerful anti-ageing molecules.” Resveratrol helps reduce inflammation, supports the production of collagen (which keeps skin firm), and shields against UV-induced damage—a crucial benefit in India’s high-sun environment.

Don’t miss: These Health Benefits Of Grapes Are Mind Blowing!

Top Skin Benefits of Grapes

Grapes offer a multi-faceted approach to skin health, working as an internal and external shield.

1. Anti-Ageing and Firmness

The antioxidants slow down the ageing process, helping to reduce the appearance of fine lines, wrinkles, and dullness, leading to skin that looks firmer and more resilient over time.

2. Brightening and Pigmentation Control

Vitamin C aids in brightening the skin and reducing pigmentation or dark spots, contributing to a more even complexion. Dr Sarkar adds that grape seed extract, when used alongside sunscreen, can help lighten pigmentation and melasma.

3. Hydration and Suppleness

Grapes are naturally rich in water content, natural sugars, and minerals. As Dnyaneshwari Barve notes, grapes provide quick, natural hydration and suppleness to the skin, helping to maintain its moisture balance.

4. Anti-Acne and Anti-Inflammatory Action

Grape seed extract, in particular, possesses anti-inflammatory and antibacterial properties that can help control acne and skin inflammation, making it a valuable addition to routines for oily or breakout-prone skin.

5. Gentle Exfoliation and Glow

The natural acids in grapes, such as tartaric acid, act as mild chemical exfoliants. They assist in removing dead skin cells and improving overall texture, leaving the skin smoother and more luminous with regular use.

Don’t miss: DIY: 5 Homemade Grapes Face Packs For Healthy & Glowing Skin

How To Use Grapes for Glowing Skin

Integrating this powerhouse ingredient is simple, both through diet and topical application:

Through Your Diet: Eat a handful of fresh, whole grapes daily. According to Dr Sarkar, consuming them whole is better than juice, as the skin and seeds contain the highest concentration of beneficial antioxidants and fibre.

Topical Products: Look for skincare products—serums, creams, or face masks—containing grape seed extract, grape water, or resveratrol. Dr Sarkar recommends applying an antioxidant serum with resveratrol in the morning under your SPF to boost protection against environmental damage. Grape seed oil is also a light, non-comedogenic option for moisturising.

Simple Home Remedy: As an occasional refreshing treatment, mash a few fresh grapes and apply the pulp to the face for about ten minutes before rinsing.

Precautions To Keep in Mind

While generally safe, experts caution that certain individuals should approach grape-based products carefully:

  • Sensitive Skin: The natural fruit acids in grapes can occasionally cause mild irritation, redness, or breakouts if applied directly to sensitive or barrier-compromised skin. Always perform a patch test first.
  • Allergies: Those with a known allergy to grapes or red wine should avoid grape-based skincare altogether.
  • Diabetes: As grapes are naturally sweet and high in fructose, Barve suggests that individuals with diabetes should monitor their intake and limit their portion size.
  • Blood Thinners: Dr Sarkar advises that people taking medications like aspirin or warfarin should avoid concentrated grape seed extract supplements, as they can have a mild blood-thinning effect.

The takeaway is clear: Consuming grapes and incorporating grape-derived ingredients into your routine, paired with consistent sun protection, is an excellent strategy for achieving naturally glowing, resilient skin.

Image courtesy: Freepik

For more such stories, stay tuned to HerZindagi.

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Travel-Friendly Skincare Essentials To Keep Your Skin Healthy On The Go | Beauty News

Travel-Friendly Skincare Essentials To Keep Your Skin Healthy On The Go | Beauty News

Last Updated:December 18, 2025, 20:22 IST

From long flights to changing climates, travel can stress your skin. Discover travel-friendly skincare essentials that help hydrate, protect, and balance your skin wherever you go.

From barrier-repairing moisturisers to acne-fighting serums, these five brands offer travel-friendly solutions that keep your skin balanced, calm, and glowing,  wherever your journey takes you.

Between changing climates, long flights, pollution, and irregular routines, travel can take a serious toll on your skin. The smartest travellers know that packing the right skincare essentials can make all the difference. From barrier-repairing moisturisers to acne-fighting serums, these five brands offer travel-friendly solutions that keep your skin balanced, calm, and glowing,  wherever your journey takes you.

1. PHD Beauty

Oily skin needs hydration to stay balanced, when it’s dehydrated, it often overcompensates by producing excess oil. PHD Beauty’s 3% Niacinamide Oil-Free Moisturizer is designed to address exactly that. Powered by 3% Niacinamide, Centella Asiatica (CICA), and Tripeptides, it helps regulate sebum, soothe irritation, and improve overall skin texture—without feeling heavy or greasy.

What truly sets PHD apart is the PHD Council, a prestigious collective of globally respected dermatologists from India, the USA, and the UK. Backed by decades of clinical expertise, every formula is held to the highest dermatological standards, ensuring effective, science-backed skincare with visible results, perfect for skin under travel stress.

2. Pilgrim

When travel triggers breakouts or leave behind stubborn acne marks, Pilgrim’s 10% Niacinamide & 1% Zinc PCA Serum steps in as a reliable skin reset. This high-performance formula works to fade acne marks, reduce dark spots, and visibly brighten the skin.

Niacinamide (Vitamin B3) helps even out skin tone and reduce hyperpigmentation, while Zinc PCA controls excess oil and supports clearer skin. Enriched with Korean White Lotus, a powerful antioxidant-rich ingredient, the serum also improves overall skin health and radiance. Non-toxic and fragrance-free, it’s an easy, effective solution for travellers looking to maintain clear, even-toned skin on the go.

3. Re’equil

Ceramides are essential for maintaining the skin’s protective barrier—especially during travel, when dehydration and environmental exposure are common. Re’equil’s Ceramide & Hyaluronic Acid Moisturiser is designed to strengthen the skin barrier, lock in moisture, and prevent transepidermal water loss. Lightweight yet deeply nourishing, it helps skin stay resilient against dry cabin air, pollution, and climate change. Ideal for sensitive and compromised skin, this barrier-repair formula ensures your skin stays calm, hydrated, and comfortable throughout your journey.

4. Mago

Achieve clearer, brighter, and more radiant skin wherever you travel with this concentrated exfoliating powder cleanser. The charcoal-based formula activates on contact with water, while natural fruit enzymes gently cleanse and exfoliate — perfect for removing travel grime and pollution. Enriched with antioxidant-rich Vitamins A and E, it helps refresh and revive tired skin, all while being gentle enough for daily use and easy to pack. Mago is a men’s grooming brand designed for modern, on-the-move lifestyles, making skincare simple with result-driven, scientifically backed formulations. With a strong focus on ingredient transparency and real skin concerns, The Official Mago is reshaping conversations around purposeful men’s skincare in India. Thoughtfully created for the urban traveller, the brand reflects a growing awareness of self-care, health, and smart grooming choices, even when you’re away from home.

5. Dot & Key

Travel can leave skin dull and tired, and Dot & Key’s Vitamin C + E Sunscreen or Moisturiser helps bring back that glow while offering essential protection. Packed with antioxidants, these formulas defend against environmental stressors while brightening and hydrating the skin. Lightweight, quick-absorbing, and easy to reapply, Dot & Key products are ideal for on-the-go routines, ensuring your skin stays fresh, protected, and radiant from takeoff to touchdown.

Click here to add News18 as your preferred news source on Google. First Published:

December 18, 2025, 20:22 IST

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