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Why Mira Kapoor’s acupuncture beauty routine is going viral

Why Mira Kapoor’s acupuncture beauty routine is going viral

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If you are looking for a non-invasive, holistic maintenance therapy to treat the early signs of aging or secure a temporary, natural glow, cosmetic acupuncture is highly effective. It’s a fantastic pre-event treatment.

However, professionals strongly advise managing your expectations. While it is a brilliant maintenance tool, it is not a miracle cure. It simply will not deliver the dramatic, structural alterations associated with dermal fillers, botox, or cosmetic surgery. Think of it as a high-intensity pilates class for your facial muscles—it will tone, lift, and refresh, but it isn’t going to change your fundamental bone structure.

(Image Credits: Pinterest)

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Sweat-proof our skin care routine |

Sweat-proof our skin care routine |

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From Kaolin clay to aloe vera, how to keep your skin sweat-free this summer Summer beauty is often a battle between looking fresh and surviving the heat. Humidity melts makeup, sunscreen feels heavy, and even the best skincare routines can collapse under relentless sweat and excess oil. But while no ingredient can completely stop the body’s natural cooling process, nature does offer surprisingly effective solutions for controlling shine, balancing sebum, and helping skin stay calm during hot weather. The key is not to fight sweat aggressively, but to support the skin in staying balanced, cool, and lightweight.For years, summer beauty trends focused on piling on powders and heavy mattifying products that often left skin looking flat, cakey, or dehydrated. Now, skincare experts and beauty enthusiasts are turning toward gentler, plant-based alternatives that absorb excess oil without suffocating the skin. From clay masks that act like natural oil magnets to centuries-old rice powders that softly blur shine, these ingredients create the kind of breathable beauty routine modern summer skin desperately needs.

Why summer skin produces more oil

When temperatures rise, the skin naturally produces more sweat and sebum. Sweat is the body’s cooling mechanism, while excess oil often develops as the skin tries to protect itself from heat-induced dehydration. Unfortunately, this combination can make pores appear larger, makeup slide off, and breakouts become more common.

For years, summer beauty trends focused on piling on powders and heavy mattifying products that often left skin looking flat, cakey, or dehydrated. Now, skincare experts and beauty enthusiasts are turning toward gentler, plant-based alternatives that absorb excess oil without suffocating the skin.

This is why harsh cleansing or over-drying the skin during summer often backfires. When skin feels stripped, it compensates by producing even more oil. The smarter approach is to use ingredients that gently regulate oil production while keeping the skin hydrated and calm. That balance is what creates a naturally matte, healthy summer complexion instead of an artificially dry one.

Clay: Nature’s original oil controller

Among the most effective natural summer ingredients are kaolin and bentonite clay. These mineral-rich clays have been used in beauty rituals for centuries because of their remarkable ability to absorb excess oil and impurities from the skin.Kaolin clay is especially loved for sensitive or combination skin because it mattifies gently without causing irritation. Bentonite clay, on the other hand, offers deeper oil absorption and is particularly effective in humid weather when the skin feels persistently greasy. Both ingredients work almost like microscopic sponges, drawing out excess sebum before it can mix with sweat and break down makeup or sunscreen.

Among the most effective natural summer ingredients are kaolin and bentonite clay. These mineral-rich clays have been used in beauty rituals for centuries because of their remarkable ability to absorb excess oil and impurities from the skin.

The appeal of clay during summer is not just cosmetic. By deeply cleansing pores, clay helps prevent congestion and heat-triggered breakouts that become common during warmer months. A lightweight clay mask once or twice a week can leave the skin feeling cleaner, smoother, and visibly less shiny for days afterward.

Witch hazel and green tea: Cooling astringents

Summer skincare works best when it focuses on cooling and calming the skin rather than aggressively drying it out. This is where witch hazel and green tea become particularly powerful.Witch hazel acts as a natural astringent, helping tighten the appearance of pores and remove excess oil from the surface of the skin. Unlike alcohol-heavy toners that can leave skin irritated, diluted witch hazel creates a refreshing matte effect while temporarily reducing oiliness. It is especially useful for people whose T-zones become excessively shiny during the day.Green tea extract offers a gentler approach. Rich in tannins and antioxidants, it helps regulate sebum production while simultaneously calming inflammation caused by heat, pollution, and sun exposure. Many skincare experts consider green tea one of the most versatile summer ingredients because it hydrates lightly while also controlling shine.Together, these ingredients create the kind of balanced skincare summer routines need — cooling enough to refresh the skin, but gentle enough to maintain the skin barrier.

Rice powder: Ancient secret to shine-free skin

Long before commercial setting powders existed, rice powder was used across Asia as a beauty staple for soft, matte skin. Finely milled rice powder or rice starch remains one of the most effective natural solutions for absorbing moisture without clogging pores.Unlike heavier cosmetic powders that can appear cakey in humid weather, rice powder creates a softer, more breathable finish. It absorbs sweat and oil while allowing the skin to retain a natural glow rather than looking overly matte. This is particularly important in modern beauty, where healthy-looking skin is preferred over completely flat complexions.Rice powder also has a uniquely lightweight feel, making it ideal for extremely hot climates where layered makeup becomes uncomfortable. A small dusting over the forehead, nose, and chin can keep skin looking fresh for hours without feeling heavy.Many beauty experts now recommend using rice or arrowroot powder over traditional talc-heavy formulas during summer because they work with the skin rather than masking it.

Dehydrated skin often becomes even oilier because it overcompensates by producing more sebum. This is why aloe vera remains one of the most valuable ingredients for hot weather beauty routines. Lightweight, soothing, and non-comedogenic, aloe vera hydrates the skin without adding heaviness.

Aloe Vera: Hydration without grease

One of the biggest misconceptions about oily summer skin is that it does not need hydration. In reality, dehydrated skin often becomes even oilier because it overcompensates by producing more sebum.This is why aloe vera remains one of the most valuable ingredients for hot weather beauty routines. Lightweight, soothing, and non-comedogenic, aloe vera hydrates the skin without adding heaviness. It also helps regulate skin temperature, making the face feel cooler and calmer in intense heat.Aloe vera is particularly useful after sun exposure or long hours outdoors because it reduces redness and prevents the skin from becoming inflamed. Instead of thick moisturisers that can feel suffocating in humid weather, aloe-based gels create breathable hydration that allows the skin to remain balanced.The ingredient also layers beautifully under sunscreen and makeup, which makes it an ideal base for minimal summer beauty routines.

The secret to sweat-proof skin is application

Even the best natural ingredients will not work effectively if they are layered incorrectly. Summer skincare is as much about texture and technique as it is about ingredients.One of the smartest ways to reduce shine is by starting with a lightweight mattifying sunscreen. Heavy sunscreens often mix with sweat and create greasiness throughout the day, whereas oil-free formulations sit more comfortably on the skin. Gel-based or mineral sunscreens containing zinc oxide tend to perform especially well in humid climates because they protect the skin without creating a thick film.

Temperature control also matters more than people realize. Carrying a small mist of rose water or diluted witch hazel can instantly cool overheated skin during the day. Cooling the skin slightly reduces the urge to sweat excessively while refreshing makeup and preventing shine buildup.

Temperature control also matters more than people realise. Carrying a small mist of rose water or diluted witch hazel can instantly cool overheated skin during the day. Cooling the skin slightly reduces the urge to sweat excessively while refreshing makeup and preventing shine buildup.Layering is equally important. Instead of applying thick layers of makeup and powder all at once, modern summer beauty routines rely on lighter textures applied strategically. A touch of rice powder on the T-zone, a thin layer of aloe vera underneath sunscreen, and occasional cooling mists throughout the day create a far more natural, long-lasting result than heavy cosmetic layering.

Beauty that works with the skin, not against It

The shift toward natural summer beauty reflects a larger movement in skincare itself. People no longer want routines that completely suppress or mask the skin. Instead, they want products and ingredients that work with the body’s natural rhythms while helping the skin remain healthy and comfortable.Sweat-proof beauty today is less about perfection and more about balance. Healthy summer skin is allowed to glow, breathe, and respond naturally to heat without looking overwhelmed by oil or heavy makeup. Ingredients like clay, green tea, aloe vera, rice powder, and witch hazel succeed because they respect the skin’s biology instead of fighting it aggressively.

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Italian chopped salad

Italian Chopped Chicken Salad Recipe

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I eat a lot of salads this time of year. Actually, I eat salads for most of the seasons! This Italian chopped salad skips the lettuce and adds Italian grinder flavors to chicken instead. It’s high in protein and my family can’t get enough!

Italian Grinder Chopped Salad

If you’ve ever been to a sub shop or Italian restaurant you’ve probably had an Italian grinder sandwich. They’re known for their salty, tangy flavor with satisfying fats and lots of crunch from veggies. And while I do eat some grains now, anytime I can load up on veggies or protein instead I’m all in.

An Italian chopped salad recipe is like all of the flavors of the sub sandwich, but without the bread. Some of the recipes I’ve seen add the meat, banana peppers, and dressing to chopped lettuce. While I’m all for veggies and eat lots of salads, I wanted to try something a little different. 

The result is this spin on chicken salad. It still has a mayo base, but it has Italian flavors instead. 

Making Italian Chopped Chicken Salad

At first glance the ingredients list might look a little long, but truly, this recipe comes together quickly. It does require a little knife work (it’s called chopped after all!), but this helps combine the flavors better. You’re not getting a big chunk of anything, but a variety of flavors packed throughout. 

The shredded chicken absorbs the chicken really well to give this more of that classic chopped grinder texture. 

Tweak to Taste

If you’re like me you might love pickled things and tangy tastes. Feel free to add an extra splash of banna pepper juice or red wine vinegar if you want more tang here. And if you don’t have salami, any similar meat will work. Ham, prosciutto, or spicy pepperoni are all great ideas. 

I’ve also included two different types of cheeses. I recommend using both the feta and provolone because they offer subtly different flavors and textures that add to the overall flavor bomb here. Or you can just use one of the two and double the amount if preferred. 

I also like to use freshly cracked black pepper for this. When peppercorns are freshly cracked they release their fragrance volatile oils that give dishes a major flavor boost. Sometimes I’ll also finish with Maldon flaky sea salt for more texture and enhanced flavor. 

How to Serve Italian Chopped Salad 

You could eat this by the forkful (it’s SO good!). However, it also works as a filling or dip. Serve it over chopped leafy greens or even iceberg lettuce for maximum crunch. It also works well as filling in a lettuce wrap or in a sandwich with sourdough bread. 

Or just use it as a dip with some healthy crackers or fresh veggies like sliced cucumbers, bell peppers, carrots, or celery sticks. 

Here’s how to make it!

Italian Grinder Chopped Chicken Salad

This tastes just like an Italian grinder sandwich but without the bread! High in protein and full of flavor.

  • 2 cups shredded cooked chicken
  • ¼ lb salami or soppressata (diced)
  • ¼ lb pepperoni (diced)
  • ¼ cup provolone cheese (thick-sliced and diced)
  • ¼ cup crumbled feta cheese
  • ⅔ cup grape tomatoes (diced)
  • ⅓ cup banana peppers (diced)
  • ½ red onion (thinly sliced or diced)

  • In a small bowl or glass measuring cup, whisk together all dressing ingredients until smooth.

  • Taste and adjust as needed. The dressing should have a tangy kick.

  • In a large bowl, combine the chicken, salami, pepperoni, provolone, feta, tomatoes, banana peppers, and red onion.

  • Pour most of the dressing over the salad and toss well to evenly coat. Add the remaining dressing if needed.

  • Serve immediately or store in an airtight container in the refrigerator for up to 4 days.

Nutrition Facts

Italian Grinder Chopped Chicken Salad

Amount Per Serving (1 serving)

Calories 442
Calories from Fat 324

% Daily Value*

Fat 36g55%

Saturated Fat 11g69%

Trans Fat 0.3g

Polyunsaturated Fat 11g

Monounsaturated Fat 12g

Cholesterol 88mg29%

Sodium 1157mg50%

Potassium 332mg9%

Carbohydrates 4g1%

Fiber 1g4%

Sugar 1g1%

Protein 24g48%

Vitamin A 306IU6%

Vitamin C 9mg11%

Calcium 146mg15%

Iron 1mg6%

* Percent Daily Values are based on a 2000 calorie diet.

Shelf Life and Storage

The salad absorbs dressing as it sits. Stir and add a little extra dressing before serving if needed. It will last up to 4 days in an airtight container in the fridge.

More Chicken Salad Variations

What are some of your favorite recipes that reinvent classic foods? Share in the comments!

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Land of the rising sunscreen: Move over K-beauty, Japanese skincare products are India’s next big obsession

Land of the rising sunscreen: Move over K-beauty, Japanese skincare products are India’s next big obsession

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Haircare and sun care have emerged as key growth segments within J-beauty, led by products centred on scalp health, hydration and lightweight formulations. Myntra hosts sunscreen, scalp-care and cleansing oil products and premium haircare treatments like Shiseido, Biore, DHC, Tsubaki, Fino and &honey. While K-beauty popularized trend-led, multi-step skincare routines, J-beauty is more closely associated with minimalist, efficacy-led products focused on long-term skin health.

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Outdated Boomer Skincare Advice Millennials Absolutely Can't Stand

Outdated Boomer Skincare Advice Millennials Absolutely Can’t Stand

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Milorad Kravic/Getty Images

Millennials and baby boomers surprisingly seem to have similar things on their minds as they take a stroll down the beauty and skincare aisle. According to a 2025 Vogue piece, GWI data showed that both generations were likely to look for skincare products that targeted dry skin and helped reduce signs of aging. 

“This generation is pushing for innovation specifically in the skincare and wellness sectors with an age-agnostic approach to their mature skin routines,” Hannah Mauser, senior beauty strategist at WGSN, said of the baby boomer generation’s skincare routine. “Cell renewal, hydration and protection are top of mind for baby boomers as they seek formulas that enhance and work with their skin, not against it.” However, the way that the two generations tried to actually accomplish their skincare goals differed. While the younger generations were open to trying out new skincare products, baby boomers preferred sticking to tried-and-true brands and products. 

Meanwhile, a 2025 study in Ethics, Medicine and Public Health found that the two generations tried to tackle aging in different ways, too. While the younger generation made an active effort to stay informed about anti-aging trends, the older generation didn’t share the same sentiment and preferred sticking to the information they already knew. Millennials were focused on rejuvenating their skin to reduce the signs of aging, whereas baby boomers simply wanted to care for their skin the best they could. The dissimilarities between the two generations don’t end there, though, as they have also frequently butted heads over the fundamentals of skincare.

Millennials don’t think that cold creams are worth all the hype




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After years of watching Hollywood icons use cold creams, many baby boomers started considering them the glamorous secret to their beauty. The generation not only religiously used the product themselves but also recommended it to millennials, often labeling it the sole beauty product they would ever need. However, the beloved product hasn’t exactly aged well. 

During a 2016 chat with HuffPost, dermatological surgeon Patricia Wexler explained that cold cream was actually “an emulsion of water in oil” mixed with beeswax and scents. The product is aptly named on account of the cooling feeling it leaves the skin with. While cold creams can help replenish dry skin, they come with plenty of downsides that millennials feel the older generation has largely ignored. Speaking to Allure in 2015, cosmetic chemist Joseph Cincotta stated that cold creams should be used as makeup removers and not for hydration. He went on to explain that the formulation of most cold creams worked best for removing makeup and tending to inflamed skin. 

Cincotta stated that the level of mineral oil and soap could dry out the skin with extended use, despite initially providing moisture. Moreover, Cincotta pointed out that cold creams were devoid of ingredients like ceramides and hyaluronic acid, which could actually help nourish the skin. Additionally, in a 2023 chat with Town & Country Magazine, dermatologist Ava Shamban pointed out that the baby boomer favorite was initially packed with ingredients that replenished the skin. However, they were replaced with ingredients like petroleum jelly and mineral oil due to mass production needs. 

Millennials don’t want to feel ‘squeaky clean’ after their skincare routine




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During the baby boomer era, keeping the skin “squeaky clean” was considered important. For many, a skincare routine felt incomplete unless the skin felt completely tight afterward. However, to achieve this feeling, many skincare products on the market had to be formulated with ingredients that didn’t nourish the skin in the long run. Chatting with Byrdie in 2023, Maryam Zamani, MD, a facial aesthetic medicine doctor and oculoplastic surgeon, professed that the “squeaky clean” feeling that came after using a cleanser or toner was often the result of simple alcohols like ethanol, which could potentially rob the skin of its natural oils and affect the skin barrier.

Dr. Zamani cautioned that ethanol-based toners could be particularly drying for sensitive skin, and general skincare products with alcohol weren’t a good fit for those with acne-prone or oily skin. On paper, using products that draw oil out of the skin sounds like a good idea. However, during a 2020 chat with Essence, Marla Rene, Founder and Owner of Marla Reńe Skincare, explained why alcohol-based toners weren’t a good idea, saying, “It causes our skin to respond by producing more oils. So it’s very counterproductive.” 

For some boomers, the idea of “squeaky clean” skin didn’t manifest through overusing alcohol-based skincare products but through over-washing their face. Speaking to Vogue India, dermatologist Dr. Madhuri Agarwal said that washing your face more than necessary could deplete its natural oils and make it dry. 

Millennials believe that moisturizer is a must for oily skin




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Many baby boomers were of the opinion that moisturizing was only necessary for those with dry skin. Some believed that hydrating oily and acne-prone skin would only make it greasier and lead to more problems in the long run. However, millennials firmly believe that moisturizing should be a basic part of everyone’s skincare routine.

According to Dr. David Orentreich, guiding dermatologist at Clinique, oily skin doesn’t equate to well-hydrated skin. As he put it: “Though sebum — the oil produced from oil glands — may be plentiful, the surrounding skin may be dry.” Dr. Orentreich also pointed out that water and oil played different roles for the skin, and the latter could not act as a hydrator. Moreover, Sanova Dermatology notes that keeping the skin moisturized could inform the body that it did not need to create extra sebum to make up for the dryness. While it’s clear that you should still moisturize if you have oily skin, finding the right fit can take some trial and error. 

During Dr. Orentreich’s chat with Clinique, he explained that the skin could indeed become greasier and more acne-prone if someone with oily skin opted for an oil-based moisturizer. Going for a moisturizer with minimal water content didn’t serve the purpose either. Healthline recommends opting for a moisturizer that is lightweight, noncomedogenic, water-based, and, of course, oil-free. Chatting with Today, board-certified dermatologists recommended that people with oily skin go for moisturizers with hyaluronic acid, niacinamide, ceramides, and salicylic acid, and come with mattifying properties. Dr. Sandra Oska cautioned that it was best to avoid products with “heavy silicones and occlusive oils, like coconut or mineral oil.”

The younger generation cannot understand the older generation’s obsession with tanning




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These days, everybody knows what happens to your skin when you don’t use sunscreen. Since that knowledge wasn’t as readily available to baby boomers, they wound up thinking of tanning as a good thing and often spent hours outside without sunscreen to achieve that “healthy” sun-kissed glow. Some even took things a step further and started applying baby oil with the hopes that it would make their tan come on faster. In a chat with Byrdie, dermatologist Michele Farber, MD, professed that baby oil could indeed help people tan faster since it increases the attraction and absorption of UV rays. 

However, exposing your skin to UV rays without any sort of sun protection can increase the risk of skin cancer, bring on premature aging, and make one more prone to getting a sunburn. As the awareness around the perils of tanning started growing, tanning beds became increasingly popular as people began to see them as a safer means of achieving the same results. 

Speaking to Cleveland Clinic, dermatologist Jennifer Lucas, MD, professed that indoor tanning beds were not safer for the skin than the sun. “Tanning beds are just as harmful as the sun, if not more harmful,” she said, before explaining that the invention emitted 10 to 15 times more UVA rays than its natural counterpart. The website noted that using a tanning bed even one time before the age of 35 bumped the risk of getting skin cancer by 75%. Dr. Lucas ultimately stressed that the only way to get that sun-kissed glow without the risks was to use at-home tanners or get a spray tan.

Millennials don’t find themselves reaching for the walnut scrub anymore




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Many millennials have vivid memories of using their baby boomer parents’ walnut, apricot, or peach scrub for their first-ever skincare routine in their younger years. On some levels, the obsession with the scrubs makes sense. After all, they left the skin feeling smooth and tingling, the two hallmark signs of a good skincare routine in those days. However, the scrubs didn’t age well. Speaking to Byrdie, Dr. Dendy Engelman, MD, FACMS, FAAD, professed that scrubs that used physical exfoliants like crushed walnut shells were “too abrasive for skin and [could] actually cause small injuries, or micro-tears, as well as inflammation and infection.” 

Additionally, board-certified dermatologist Dr. Orit Markowitz, MD, stated that the belief that physical exfoliators helped get rid of flaky skin was mostly a myth because it only brought temporary results. In the long run, over-exfoliating skin with harsh scrubs could only do more harm than good. During a chat with Self, Evan Rieder, M.D., dermatologist and assistant professor of dermatology at NYU Langone Health, said that over-exfoliating could temporarily harm the stratum corneum, the outermost layer of the epidermis. Subsequently, the skin could be more susceptible to mild triggers, bacterial infections, and other issues. 

Dermatologist Suzan Obagi, M.D., stated that the ill effects could potentially be avoided by using the scrub for shorter intervals. Dr. Engelman similarly told Byrdie that it was best to only use a scrub with a physical exfoliant once a week, at most, and to be gentle with it. Overall, Dr. Engelman and Dr. Markowitz believed that chemical exfoliants got the job done far better.


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5 skincare benefits of moringa leaves

5 skincare benefits of moringa leaves

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Follow this guide

What’s the story

African moringa leaves are becoming a popular ingredient in skincare, thanks to their rich nutrient profile.
Packed with vitamins and antioxidants, these leaves provide a natural way to enhance skin health.
The benefits of moringa leaves are being explored by many, making them a promising addition to skincare routines.
Here are five skincare benefits of African moringa leaves that are worth knowing.

Rich in antioxidants

Moringa leaves are loaded with antioxidants like quercetin and chlorogenic acid.
These compounds help fight free radicals, which are responsible for skin aging and damage.
By neutralizing these harmful molecules, moringa can help keep your skin looking youthful and vibrant.
The antioxidant properties also help reduce inflammation and redness, making it ideal for sensitive skin types.

High vitamin content

The vitamin content in moringa leaves is impressive.
They are rich in vitamins A, C, and E, which are essential for healthy skin.
Vitamin A promotes cell regeneration, vitamin C boosts collagen production, and vitamin E protects against environmental stressors.
Adding moringa to your skincare routine can give you these vital nutrients that support overall skin health.

Moisturizing properties

Moringa leaves also have natural moisturizing properties, which can help keep your skin hydrated without making it greasy.
The fatty acids present in moringa oil, extracted from the seeds of the plant, are similar to those in human skin sebum, making it an excellent moisturizer for all skin types.
This makes it particularly useful for those with dry or combination skin.

Anti-inflammatory effects

The anti-inflammatory properties of moringa leaves can help soothe irritated or inflamed skin conditions, such as acne or eczema.
Compounds like isothiocyanates work to reduce swelling and redness by calming the body’s inflammatory response.
Regular use of products containing moringa may lead to a noticeable reduction in breakouts and improved overall complexion.

Promotes wound healing

Moringa leaves also promote wound healing, thanks to their high levels of zinc and magnesium.
These minerals are essential for repairing damaged tissues and promoting faster recovery from minor cuts, blemishes on the face, and body areas affected by acne scars.
Regular application could lead to a smoother, clearer complexion over time.

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Cellcosmet releases Hydra-Soothing Mask for sensitive and sensitised skin

Cellcosmet releases Hydra-Soothing Mask for sensitive and sensitised skin

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Swiss cellular skincare and spa brand, Cellcosmet, has released its Hydra-Soothing Mask to meet what it sees as a rise in demand for sensitive and sensitised skin products following cosmetic treatments.

The brand differentiates sensitive skin (a genetic skin type that needs gentle and consistent care) from sensitised skin (an acquired skin condition triggered by external factors that needs repair and recovery and is caused by aesthetic procedures, sun and stress).

The brand’s new facial mask is a targeted, natural and highly tolerated solution that soothes and moisturises the skin. It is designed to reduce redness and is recommended for use following sun exposure or aesthetic and cosmetic procedures – including non-invasive procedures such as chemical peels and laser treatments.

The creamy formula is fragrance-free and contains 11 active ingredients selected for their soothing and restorative properties. These include everlasting flower extract, allantoin, liquorice derivative, red algae, kaolin, raw shea butter and glycerine.

Dr Jérémie Soeur, chief of science for Cellcosmet, says: “What truly sets the Hydra-Soothing Mask apart is the combination of the rigorous scientific standards applied in its development and a highly targeted formula designed for the most sensitive, sensitised skin. 

We selected active ingredients that possess proven soothing, healing and protective properties – such as everlasting flower extract, zinc oxide and allantoin – and incorporated them at the most effective concentrations, without superfluous additives,” added Soeur. “Such scientific precision means we can offer a skincare solution that is effective, safe and pleasing to all the senses and the skin, even after a cosmetic procedure.”

The mask can be used routinely to soothe skin or as a moisture boost once or twice a week. It is designed to be left on for 15 minutes before being rinsed off.

It can also be used as a non-rinse ointment after sun exposure, cosmetic procedures or in cases of severe dryness.

The 50ml unit costs £145 (US$194, €167).

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Best Vitamin C Serums 2026

Best Vitamin C Serums 2026

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A good vitamin C serum can supercharge your skincare routine thanks to its tightening, smoothing and brightening benefits—also providing essential antioxidant protection against UV rays from the summer sun. Based on thorough research, long-term testing by Forbes Vetted editors, recommendations from a dermatologist and the expertise of deputy beauty editor Jane Sung, we landed on the best vitamin C serums for every skin type. The overall winner is the SkinCeuticals C E Ferulic, an editor and expert favorite due to its radiance-boosting capabilities. For first-time users, we recommend the TruSkin Vitamin C, a gentle formula with an affordable price tag. Below, see our 10 favorite vitamin C serums that leave skin glowing.

We picked the best vitamin C serums that address hyperpigmentation and promote smoother, brighter skin.

Illustration: Forbes / Photo: Retailers

Editor’s Pick

SkinCeuticals C E Ferulic

Active ingredients: 15% L-ascorbic acid, 1% alpha-tocopherol, ferulic acid | Additional benefits: Improves the appearance of fine lines and wrinkles, reduces free radical damage | Consistency: Serum 

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Why We Picked It

A tried-and-true favorite in the industry—recommended by board-certified dermatologist Dr. Dendy Engelman and our editors—this serum accomplishes a lot. It evens out pigmentation and fights against environmental aging using high concentrations of vitamin C (15% pure L-ascorbic acid), vitamin E (1% alpha-tocopherol) and ferulic acid. The result is fewer dark spots, less inflammation and a more youthful appearance overall.

Who It’s Best For

This vitamin C serum is formulated for all skin types, even those with sensitive skin. “It’s great for brightening and evening out my skin tone, and really just making it look healthier overall,” says Sung. She also notes that it layers well with skincare and makeup, so it’s a great option for those who regularly apply multiple topicals or wear complexion products daily.

Who Shouldn’t Buy It

Something to note about this formula is that it has a very distinct scent—if you’re sensitive to smells, you may find it unpleasant. It also has a slightly tacky texture initially, but absorbs well.

The 2026 Forbes Vetted Best Product Awards are here: Explore our 150 top-recommended items across categories after extensive research and testing.

Active ingredients: Vitamin C, vitamin E, sodium ascorbyl phosphate | Additional benefits: Improves skin elasticity, texture smoothing | Consistency: Oil 

Why We Picked It

A fully vegan formula, TruSkin Vitamin C brightens, reduces hyperpigmentation and revives tired-looking skin with its blend of vitamin C, vitamin E, hyaluronic acid and anti-inflammatory MSM (methylsulfonylmethane). It’s also quite affordable considering the effectiveness of its ingredients.

Who It’s Best For

“As someone who had never used a vitamin C serum before, I can say that this is a great option for beginners,” says beauty writer Claire Epting. “I apply it beneath my eyes and on acne spots, and I’ve definitely noticed a positive change in those areas since using it.” She also says that it doesn’t cause any stinging or irritation on her sensitive skin and wears well under makeup.

Who Shouldn’t Buy It

This formula is on the lighter side—its consistency is more of a liquid than a cream. For this reason, it isn’t the most hydrating. If your skin is already on the drier side, opt for something richer, like our next pick from SkinMedica.

MOST POPULAR

SkinMedica Vitamin C+E Complex

Active ingredients: Vitamin C, vitamin E | Additional benefits: Protects against free radical damage, improves fine lines | Consistency: Cream 

Why We Picked It

SkinMedica’s vitamin C and E formula is designed to gradually release throughout the day to help fight free radicals and protect against environmental stressors. This cream serum, which Engelman says is one of the best on the market, is smooth and easy to apply with one pre-measured pump. It absorbs fast and layers well underneath moisturizer, too.

Who It’s Best For

Mature skin has the tendency to feel dry, appear dull and show creases. This formula works to address this by supporting collagen production, which means you’ll notice a plumper, firmer appearance and fewer fine lines and wrinkles with continued use.

Who Shouldn’t Buy It

Since this is a cream-based formula, it’s best suited for dryer skin types. If you have an oily complexion, you may find that this serum is too heavy for you.

Active ingredients: Vitamin C, hyaluronic acid, ferulic acid, konjac root | Additional benefits: Tightens skin, hydrating, calming | Consistency: Serum 

Why We Picked It

This serum contains sodium ascorbyl phosphate, a form of vitamin C that’s more stable than L-ascorbic acid and less likely to oxidize over time. (According to the brand, the potency is comparable to a 15% or 20% L-ascorbic acid formula.) Plant-based ingredients like chamomile and konjac root work to soothe irritated skin, while hyaluronic acid boosts moisture levels and gives you that coveted glow.

Who It’s Best For

If you are looking for an affordable serum that still provides noticeable benefits, this one is worth checking out. The bottle’s incredibly reasonable price earned it the top spot on our list of the best drugstore vitamin C serums. Its gentle formula makes it ideal for those with sensitive or acne-prone skin.

Who Shouldn’t Buy It

If you’re used to the benefits of traditional L-ascorbic acid, you may find that you prefer it to this formula’s ascorbyl phosphate. Additionally, if you have particularly dry skin, this serum may not provide enough hydration—especially if your moisturizer is also on the lighter side.

Naturium Vitamin C Complex Serum

Active ingredients: Vitamin C, sodium ascorbyl phosphate, hyaluronic acid, vitamin E, bioactive fruit blend | Additional benefits: Improves dullness, evens tone | Consistency: Serum 

Why We Picked It

This formula combines brightening vitamin C (L-ascorbic acid) with skin-plumping hyaluronic acid and potent fruit extracts—including Kakadu plum, pineapple, papaya and mango. The multitasking serum nourishes, improves dullness, decreases the appearance of fine lines and leaves skin feeling firmer. Naturium’s serum also doesn’t have some of the polarizing properties that some other vitamin C formulas do: According to Sung, it has no tint, it doesn’t have a smell and it’s not sticky.

Who It’s Best For

The accessible price of this serum makes it an easy pick for anyone curious about adding vitamin C to their skincare routine. The antioxidant-rich formula also protects skin from damage caused by free radicals and UV radiation.

Who Shouldn’t Buy It

While this serum has great value in terms of effectiveness, it can potentially be harsh on sensitive skin. Our next pick from L’Oréal Paris is a good alternative if you’re particularly concerned about irritation.

L’Oréal Paris Revitalift 12% Pure Vitamin C Serum

Active ingredients: 12% vitamin C, hyaluronic acid | Additional benefits: Hydrating, wrinkle-reducing | Consistency: Serum 

Why We Picked It

Featuring 12% pure vitamin C combined with hyaluronic acid, this formula helps reduce fine lines and wrinkles, even out skin tone, and make those pesky dark spots less prominent. Users report decreased pigmentation and a brighter complexion overall.

Who It’s Best For

Compared to some competitor formulas, this formula has a lower vitamin C concentration, making it an excellent option for new users.

Who Shouldn’t Buy It

While it’s generally safe for sensitive skin, this formula does contain fragrance. If your skin doesn’t respond well to scented formulas of any kind, we recommend selecting a different option.

Dr. Barbara Sturm The Good C

Active ingredients: 5% vitamin C, aloe vera, hyaluronic acid, zinc | Additional benefits: Protects against environmental stressors | Consistency: Serum 

Why We Picked It

This gentle face serum is a unique and highly effective blend of three forms of vitamin C that work together to visibly improve skin tone and eliminate pigmentation. An unexpected addition of zinc works to transport vitamin C effectively into the skin. Our testers found that this serum helps reduce signs of uneven pigmentation and redness, and gives skin a lovely glow with regular use.

Who It’s Best For

Aloe vera and hyaluronic acid add a welcome kick of intense moisture, making this serum ideal for dry skin. We also like that this formula doesn’t have an overwhelming scent.

Who Shouldn’t Buy It

Since this serum has a lower concentration of vitamin C, it will take longer to see results. If you’re looking for a rapid brightening effect, opt for a more potent formula.

Active ingredients: 15% L-ascorbic acid, copper tripeptide-1, hyaluronic acid | Additional benefits: Helps reduce the appearance of wrinkles and fine lines, brightens, protects against environmental stressors | Consistency: Serum

Why We Picked It

This lightweight serum from iS Clinical is non-comedogenic, fragrance-free, and helps reduce the appearance of wrinkles, scars and uneven skin tone. It also contains hyaluronic acid and vitamin B5, which work to hydrate and nourish the skin.

Who It’s Best For

Those with acne-prone skin need to be cautious about the products they use, as certain ingredients can trigger breakouts, irritation and more. Commerce editor Katherine Louie uses this every morning and appreciates the non-sticky feel and effective concentration. “I have sensitive, acne-prone skin and struggle to find serums that won’t cause breakouts or irritation but that still work,” she says. “I recently started using this serum, and I’m pleasantly surprised by how radiant and clear my skin looks.”

Who Shouldn’t Buy It

This serum is on the pricier side. If you’re someone who doesn’t experience frequent breakouts, you’ll likely be able to achieve similar results with one of the less expensive options on this list.

Sunday Riley C.E.O. Serum

Active ingredients: Glycolic acid, vitamin C | Additional benefits: Fights signs of aging, minimizes redness, supports natural skin turnover | Consistency: Cream 

Why We Picked It

This cruelty-free formula evens out skin tone and boosts radiance using a 15% concentration of oil-soluble tetrahexyldecyl (THD) ascorbate, a type of vitamin C that absorbs quickly into the skin and is typically well-tolerated.

Who It’s Best For

If a lackluster complexion is your problem, this popular serum is here to help. In addition to containing vitamin C, saccharide isomerate serves as a pore minimizer, while phytosterols work to reduce any redness or irritation—making this a great option for anyone with combination skin.

Who Shouldn’t Buy It

Because this serum contains glycolic acid, it does have a gentle sloughing effect. If your skin is extremely sensitive and doesn’t tolerate chemical exfoliation, opt for gentler formula, like the options from L’Oréal Paris and TruSkin.

ForbesSave 15% On Editor-Approved Beauty Products With These Ulta Promo CodesBy Kara Cuzzone

Revision C+ Correcting Complex 30%

Active ingredients: 30% THD ascorbic acid, vitamin E | Additional benefits: Protects against blue light and urban dust, supports skin’s microbiome, improves fine lines | Consistency: Cream 

Why We Picked It

Revision’s serum has 30% THD ascorbic acid, which is one of the highest concentrations on the market. The formula is also a multitasker, helping to brighten, even out skin tone, improve the appearance of fine lines and fend off free radical damage.

Who It’s Best For

Its lightweight cream consistency makes it a great choice for the majority of skin types, but don’t be fooled by the airy texture. This formula packs a very powerful punch and visibly improves a lackluster complexion.

Who Shouldn’t Buy It

With its high concentration of vitamin C, this formula could potentially be irritating to first-time users or those with sensitive skin.

Ole Henriksen Banana Bright Vitamin C Serum

Active ingredients: 15% vitamin C, PHAs, hyaluronic acid | Additional benefits: Improves skin firmness and elasticity, exfoliating | Consistency: Serum 

Why We Picked It

The Ole Henriksen Banana Bright Vitamin C Serum works quickly to brighten and plump skin in as little as one week of consistent use thanks to a trifecta of hardworking ingredients. The vegan, cruelty-free formula features 15% vitamin C to improve elasticity and reduce the look of dark spots, pores and wrinkles; 5% PHAs (polyhydroxy acids) to exfoliate and even skin tone; and hyaluronic acid to hydrate and plump skin.

Who It’s Best For

Since this formula is so lightweight, we recommend it for oily skin types. “It immediately gives me a supple, radiant look,” says sleep and mattress editor McKenzie Dillon. It’s also a solid pick for those who regularly wear makeup. “The serum preps my skin so well in the morning that I don’t use primer before makeup application,” she adds. “Plus, the smell is to die for.”

Who Shouldn’t Buy It

While our tester loved the smell of this serum, you should pass on it if you’re particularly sensitive to fragrance. It also has a sticky consistency, which is important to keep in mind if you have an aversion to that kind of texture.

How We Chose The Best Vitamin C Serums

To narrow down this list of the best vitamin C serums, we tapped into our team’s deep market knowledge and extensive testing experience, highlighting products and brands that make innovative, effective formulas.

Formula Evaluation And Skin Compatibility

We evaluated the key ingredients in our top picks to include a range of formulas that cater to various skin types and preferences. Our analysis focused on:

  • Concentration and stability: We looked for effective levels of L-ascorbic acid and stable derivatives.
  • Supporting ingredients: We identified formulas that contain additional skin-boosting ingredients like vitamin E and hyaluronic acid.
  • Skin concerns: We selected serums that address specific needs, from anti-aging to acne-prone skin.

Expert Medical Insights

To ground our picks in clinical expertise, board-certified dermatologist Dr. Dendy Engelman shared her expert insights. She personally recommends two products featured on our list: SkinCeuticals’ C E Ferulic and SkinMedica’s Vitamin C+E Complex.

Staff Testing And Firsthand Experience

Our staffers shared their firsthand experiences with several picks to verify how these serums perform in a daily routine. Sung backs the SkinCeuticals C E Ferulic as a personal favorite; Dillon uses the Ole Henriksen Banana Bright; Epting is a fan of the TruSkin Vitamin C Serum; and Louie relies on iS Clinical Super Serum Advance Plus.

What To Consider In A Vitamin C Serum

Vitamin C has so much potential to deliver complexion-enhancing results, but choosing the right formula can be challenging. Here, the most important factors to consider when selecting a vitamin C serum.

Concentration

“The concentration is key—it’s important to look for a formula with 10% to 20% vitamin C for optimal effectiveness,” says Engelman. Certain serums have higher concentrations for more brightening power, but those with sensitive skin should opt for a lower dose to avoid any reactions.

Type Of Vitamin C

Companies use varying forms of vitamin C in their formulations, with the two most common being L-ascorbic acid and THD ascorbate. Here’s a quick breakdown on each:

  • L-ascorbic acid: This is 100% pure vitamin C. It’s water soluble, well researched and effective, but extremely unstable. It begins to oxidize and change color over time and can be irritating to some people’s skin.
  • Tetrahexyldecyl (THD) ascorbate: This ingredient is stable and fat soluble, so it can be used in oil-based products. It tends to be well tolerated and easily permeates the skin.

Additional Ingredients

Additional ingredients found in vitamin C serums can help provide added hydration, minimize signs of aging, correct dark spots and more. Some common ones to look for when addressing skin concerns include vitamin E, hyaluronic acid and squalane. “Also, pay attention to stabilizing ingredients such as ferulic acid, which enhance the serum’s efficacy and stability,” says Engelmen.

Packaging

How vitamin C is packaged is crucial. “The bottle should protect the serum by blocking light and air to preserve its potency,” says Engelman. If the formula itself has turned brown, it has oxidized, which means it’s not as effective. Shelf life varies from brand to to brand, but most vitamin C serums last around three to four months.

Value

Vitamin C serums cost anywhere from $20 to $200. In general, more expensive formulas have a more potent concentration of vitamin C, plus additional skin-fortifying ingredients that can lead to faster, more noticeable results. Less expensive formulas can still deliver great value; however, it may take longer to see their effects.

Why Trust Forbes Vetted

The Forbes Vetted team has collectively researched, written and published a wide variety of beauty and grooming content, including dozens of stories on skincare.

  • Author Kim Peiffer is the features and special projects director at Forbes Vetted and has 15-plus years of experience testing and covering beauty and lifestyle content.
  • Former beauty and fashion writer Molly Calhoun coauthored this story. She has two decades of experience writing about lifestyle topics and has covered everything from the best retinol creams to the best concealers for mature skin.
  • This story was assigned, reviewed and edited by deputy editor Jane Sung, who oversees the beauty and grooming section and has spent over 20 years reporting on skincare, haircare, makeup and more.
  • We regularly refresh this article to ensure all product information is accurate and relevant. It was last updated in May 2026 by beauty writer Claire Epting.

Our Experts

  • Dr. Dendy Engelman, board-certified dermatologist and Mohs surgeon at Shafer Clinic in NYC

Frequently Asked Questions (FAQs)

Which Brand Has The Best Vitamin C Serum? 

We chose the dermatologist-recommended SkinCeuticals C E Ferulic serum as the best vitamin C serum overall because it fights environmental aging using high concentrations of a trio of antioxidants: vitamin C (15% pure L-ascorbic acid), vitamin E (1% alpha tocopherol) and ferulic acid. In terms of potency, the Revision C+ Correcting Complex 30% offers the highest concentration of vitamin C on this list, which is why it’s our top pick for hyperpigmentation.

Which Vitamin C Serums Do Dermatologists Recommend?

Engelman recommends two vitamin C serums in particular: SkinCeuticals C E Ferulic and SkinMedica Vitamin C+E Complex. In addition to addressing hyperpigmentation, both formulas protect against future free radical damage, which means you’re investing in your skin’s health in both the immediate and the long term.

What Is The Most Effective Vitamin C Serum?

In terms of potency, the Revision C+ Correcting Complex 30%  has the highest concentration of vitamin C on this list, which is why it’s our top pick for hyperpigmentation. However, formulas with lower percentages of vitamin C can still be effective, and may be preferred if you have sensitive skin.

Is TruSkin Vitamin C Good For Sensitive Skin?

Yes, in our tester’s experience, TruSkin Vitamin C is compatible with sensitive skin. The gentle oil formula absorbs quickly without causing irritation. In addition to vitamin C, this serum also contains vitamin E, a soothing ingredient that helps combat inflammation.

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SHA’S ORGANIC SKINCARE Expands Wellness Brand

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SHA’S ORGANIC SKINCARE and MedSpa continues expanding its skincare and wellness brand through corrective treatments, skincare education, wellness services, personalized consultations, and community engagement focused on long-term skin health and confidence.

Maryland, USA, May 23, 2026 — SHA’S ORGANIC SKINCARE and MedSpa continues expanding its presence within the beauty and wellness industry through a combination of corrective skincare services, wellness education, e-commerce operations, and community-focused client engagement. Founded in 2017 by Aisha Jamila Khadar Bangurah, the company has evolved from a home-based skincare business into a nationally recognized skincare and wellness brand headquartered in Silver Spring, Maryland.

What began as a personal passion project focused on helping individuals manage difficult skin concerns has developed into a vertically integrated skincare company serving clients through professional spa services, consultations, digital education, and online retail operations. The company specializes in addressing hyperpigmentation, melasma, acne, uneven skin tone, and skin damage through organic, science-informed skincare practices designed to support long-term skin health.

Founder Aisha Jamila Khadar Bangurah established the company with the goal of creating skincare systems that emphasized consistency, education, and individualized care. In the early years of the business, products were developed from home while the client base expanded through direct customer engagement and referrals. As demand increased, the business transitioned into a full-service medical spa model that combined advanced skincare treatments with holistic wellness principles.

Today, the company operates across multiple areas of the skincare industry, including e-commerce, live selling, skincare consultations, corrective treatment programs, and educational content designed to help clients better understand skincare maintenance and long-term skin wellness. The business has also developed a dedicated customer community referred to internally as the “Mama Sha Babies,” reflecting the close relationship between the company and its returning clientele.

Building a Corrective Skincare Approach

The company’s growth has been closely tied to its focus on corrective skincare solutions for clients who have struggled to find effective treatment options elsewhere. Rather than focusing on trend-driven beauty products, the brand centers its approach on long-term skincare routines supported by personalized treatment plans and ongoing education.

According to the company, many clients initially seek treatment after experiencing frustration with harsh chemical products or inconsistent skincare results. SHA’S ORGANIC SKINCARE and MedSpa developed its service structure around helping clients simplify their routines while maintaining effective skincare management practices.

The company states that its skincare systems are designed to support clients dealing with complex concerns such as melasma, acne scarring, hyperpigmentation, and uneven skin texture. By combining organic formulations with professional skincare services, the business aims to provide solutions that remain accessible and manageable over time.

Aisha Jamila Khadar Bangurah said the business was built around helping individuals regain confidence while improving the condition of their skin naturally.

“For the love of skincare and aesthetics makes us family,” she said.

Growth Through Education and Community

In addition to skincare treatments and products, the company has expanded its operations through educational content and customer engagement initiatives. Through consultations, live selling sessions, and digital outreach, the business provides skincare guidance intended to help consumers better understand their individual skincare needs.

The company maintains an active online presence through its official website at SHA’S ORGANIC SKINCARE and MedSpa while also engaging with audiences across Instagram, TikTok, YouTube, and X, where product updates, educational content, and client experiences are regularly shared.

The business reports that its combination of educational support and personalized skincare planning has contributed to strong customer retention and community engagement. Clients frequently return for ongoing consultations and skincare management programs designed to address evolving skincare concerns over time.

The company also attributes part of its continued growth to the operational structure developed over the last several years. Rather than separating products from treatments, SHA’S ORGANIC SKINCARE and MedSpa integrate skincare consultations, professional services, and product recommendations into a unified client experience.

Recognition and Long-Term Expansion

As the business expanded, the company pursued formal licensing, trademark registration, and patent-related protections associated with its products and operational systems. According to the company, these efforts reflect a broader focus on sustainability, professionalism, and long-term business development within the skincare and wellness sector.

The company states that its growth reflects broader consumer interest in wellness-oriented skincare solutions and personalized treatment experiences. By combining skincare correction, education, and wellness support, the business continues positioning itself within the evolving skincare industry while expanding both its physical and digital operations.

The founder also emphasized the importance of resilience and consistency throughout the company’s development.

According to Aisha Jamila Khadar Bangurah, the company’s long-term objective extends beyond skincare products and treatments alone. She stated that the broader mission focuses on helping individuals rebuild confidence while encouraging aspiring entrepreneurs and beauty professionals to pursue sustainable business growth through discipline, education, and purpose-driven leadership.

ABOUT SHA’S ORGANIC SKINCARE and MedSpa

Founded in 2017, SHA’S ORGANIC SKINCARE and MedSpa is a Silver Spring, Maryland-based skincare and wellness company specializing in corrective skincare services, organic skincare solutions, consultations, and wellness education. The company focuses on treating hyperpigmentation, melasma, acne, uneven skin tone, and related skincare concerns through personalized skincare systems and professional treatments. The company operates through e-commerce, medical spa services, consultations, and educational platforms. Contact information and company updates are available through [email protected] and the company website at SHA’S ORGANIC SKINCARE and MedSpa while additional updates are shared across Instagram, YouTube, TikTok, and X.

Contact Info:
Name: Aisha Khadar
Email: Send Email
Organization: SHA’S ORGANIC SKINCARE and MedSpa
Website: https://shasorganicskincareandmedspa.com/

Release ID: 89192847

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Trader Joe’s $10 Vitamin C Serum Compared to $200 Dermatologist Favorite

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Luxury skincare dupes are nothing new, but Trader Joe’s shoppers think the grocery chain may have stumbled onto one of the most surprising comparisons yet. A $9.99 vitamin C serum from the retailer’s skincare aisle is drawing attention online for its resemblance to a dermatologist-favorite product that costs nearly 19 times as much.

The Trader Joe’s Vitamin C Serum recently resurfaced in online skincare conversations thanks to its ingredient lineup and budget-friendly price point. Beauty enthusiasts on Reddit and social media have been comparing it to SkinCeuticals C E Ferulic, a luxury vitamin C serum that dermatologists frequently describe as a gold standard antioxidant treatment in skincare.

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While experts note the formulas are not identical, many shoppers see the Trader Joe’s version as a compelling alternative for anyone who doesn’t want to spend nearly $200 for skincare.

Why Trader Joe’s $10 Vitamin C Serum Is Getting So Much Attention

Trader Joe’s Vitamin C Serum contains the same antioxidant trio that made SkinCeuticals famous in the skincare world: 15 percent L-ascorbic acid, vitamin E and ferulic acid.

Dermatologists often praise that combination because the ingredients work together to brighten skin, protect against environmental stressors and support collagen production. Ferulic acid also helps stabilize vitamin C.

At just $9.99 per fluid ounce, Trader Joe’s Vitamin C Serum offers the same key ingredients at a much lower price. The product was also formulated for the retailer by dermatologists, according to Trader Joe’s.

Online, shoppers say they were especially surprised by how closely the ingredient percentages match those of the luxury serum. Cosmetic chemists and skincare professionals have noted that the texture and base formulation differ from SkinCeuticals C E Ferulic, but many consumers, including me, remain intrigued.

Related: Trader Joe’s $8 Detroit-Style Pizza Is the GOAT of Easy Dinners

What Dermatologists Say About Vitamin C Skincare

Vitamin C remains one of the most recommended skincare ingredients among dermatologists because of its wide range of benefits. Experts say topical vitamin C can help brighten uneven skin tone, fade dark spots and protect skin from free radical damage caused by pollution and UV exposure.

It is also commonly used in anti-aging skincare routines because it supports collagen production, which helps skin maintain firmness and elasticity over time.

Still, dermatologists caution that higher vitamin C concentrations can irritate sensitive skin, especially at 15 percent. Many recommend introducing vitamin C skincare slowly and pairing it with daily sunscreen.

For skincare shoppers looking to experiment with dermatologist-inspired ingredients without the luxury markup, Trader Joe’s $10 serum might be the perfect pick.

Related: Trader Joe’s Fans Swear This Viral New Serum is A Dupe For Glow Recipe

This story was originally published by Parade on May 22, 2026, where it first appeared in the Shopping, Deals & Freebies section. Add Parade as a Preferred Source by clicking here.

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