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Fish Sperm Skincare Trend Grows As Experts Call For Caution – The News Chronicle

Fish Sperm Skincare Trend Grows As Experts Call For Caution – The News Chronicle

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A growing number of aesthetic clinics in Europe, the United Kingdom, and parts of Asia have begun offering skin-rejuvenation injections made from polynucleotides, DNA fragments purified from salmon or trout sperm. 

 

The treatment gained public attention after several celebrities including Charli XCX and Jennifer Aniston mentioned using it, leading to increased demand in late 2024 and 2025.

 

Polynucleotides are extracted from fish sperm through a controlled laboratory process. The DNA is then broken into small chains, sterilised, and prepared for medical use.

 

According to clinicians, these fragments may signal skin cells to repair damaged tissue, increase collagen and elastin production, and reduce inflammation. Clinics typically charge between £200 and £500 per session, and most patients complete a series of three treatments several weeks apart.

 

At a clinic in Manchester in November 2025, 29-year-old patient Abby received polynucleotide injections aimed at reducing acne-related scarring and redness. She told BBC that the earlier part of her treatment, which targeted the area under her eyes, reduced her dark circles.

 

The practitioner who treated her, nurse Helena Dunk, reported that many clients notice better hydration and improved skin texture, though results vary.

 

However, research into the treatment is still developing. Small studies from Europe and South Korea suggest improvements in skin elasticity, hydration, and scar appearance. However, dermatologists, including Dr John Pagliaro in Brisbane, Australia, state that larger, long-term studies are needed before confirming the full benefits and safety of the injections.

 

Safety concerns remain. The UK’s Medicine and Healthcare products Regulatory Agency (MHRA) registers polynucleotides as medical devices, but they are not regulated in the same way as medicines.

 

The U.S. Food and Drug Administration (FDA) has not approved polynucleotides for injection. Complications reported in the UK and the United States include infections, pigmentation changes, swelling, and allergic reactions, especially when products are poorly tested or administered incorrectly.

 

A case in New York involved 31-year-old Charlotte Bickley, who developed an infection and long-lasting dark rings under her eyes after treatment in 2024. She believes the injections were placed too deeply and is still receiving care to address the side effects.

 

Industry organisations, including Save Face in the UK, warn that unregulated products and untrained practitioners are entering the market as demand increases. They advise patients to ensure that treatments are carried out by qualified medical professionals using tested brands.

 

Despite the concerns, many clinicians continue to use polynucleotides, describing them as a useful option for people seeking gradual, natural-looking skin improvement. Experts have stated that results differ widely and that no single treatment is effective for everyone.

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Incellderm Announces Continued Global Expansion and Innovation in Premium K-Beauty Skincare

Incellderm Announces Continued Global Expansion and Innovation in Premium K-Beauty Skincare

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Incellderm, a leading name in Korean beauty, today reaffirms its commitment to delivering high-performance, science-driven skincare that supports skin health at a cellular level. With its global footprint expanding rapidly, Incellderm addresses the growing demand for routines that promote long-term radiance without resorting to harsh treatments.

About Incellderm

Founded in South Korea, Incellderm has garnered strong recognition for its focus on advanced dermatological formulations, combining patented botanical ingredients such as Giant Byungpool (a proprietary variety of Centella Asiatica) with Jeju Island’s volcanic lava-filtered water and liposome delivery technology. The brand reports over USD 2.5 billion in sales over the past five years.
Its philosophy emphasises skin support rather than suppression — building barrier resilience, reducing inflammation, and promoting regeneration rather than relying solely on aggressive actives.

Key Developments

  • Ingredient Innovation: Incellderm has secured exclusive rights to the use of Giant Byungpool and Jeju Lava Energy Water in its formulations, providing a distinctive botanical-scientific basis for its product range.
  • Global Market Growth: While rooted in the Korean market, the brand has expanded into North America, Europe, and other regions via online distribution, meeting demand from consumers seeking results-oriented yet gentle skincare routines.
  • Educational Focus: Recognising that modern consumers prioritise clarity and routine simplicity, Incellderm positions its products as part of a strategic skin-care ritual rather than a trend-driven gimmick. Emphasis is placed on long-term care, consistent use, and measurable skin health outcomes.

Market Context

In 2025, consumer behaviour in skincare continues its shift toward minimal-effective routines, ingredient transparency, and skin health over temporary cosmetic fixes. In this environment, the Korean skincare model — which emphasises preventative care, gentle formulations and ritual-based routines — retains strong appeal. Incellderm’s model aligns with these preferences, offering premium formulations backed by botanical science.

Looking Ahead

Incellderm plans to roll out specialised product lines targeting advanced skin concerns such as barrier restoration, post-acne sequelae, and environmental stress defence. These launches will coincide with educational campaigns designed to help consumers integrate high-performance skincare into sustainable daily habits.

About the Company

Incellderm is part of the RIMAN corporation, headquartered in Irvine, California, and Seoul, South Korea. The brand has earned numerous domestic and international awards for brand power and innovation, with a strong orientation toward research-based skincare and global expansion.




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30 most promising new beauty launches to watch out for in November

30 most promising new beauty launches to watch out for in November

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November is the month that is packed with exciting new beauty releases, from new skincare items to wedding makeup must-haves. Whether you love trying new face masks and formulas or enjoying some of the best tints and fragrances, this month brings a perfect blend of breakthrough products that deserve a spot in your vanity. Check out these 28 best and most promising new beauty launches for the month.

1. HydraBright Sunscreen by The Simplicist

This newly launched sunscreen is super light on the skin but puts on strong protection. This blends super easily, keeps the skin bright, and supports the barrier without leaving any greasiness. If you are looking for hydration and sun protection, this is definitely the best pick.

2. Mix and Mingle Mask by Take 2 Care

Another fun and refreshing skincare product to add to your routine. This peels off gently and helps clear out impurities, leaving your skin smooth and cool. The niacinamide and pomegranate in it make the skin look fresh and shield it from pollution.

3. Sulwhasoo Concentrated Ginseng Rejuvenating Cleansing Foam

This luxurious cleansing foam uses high-quality ginseng to deeply clean and refresh the skin. It strengthens the skin and leaves it soft and smooth after every wash, making it ideal for people who enjoy rich and nourishing formulas.

4. Simply Nam Satin Soft Blush Tints

These have to be one of our favourite new launches, as these blush tints melt into the skin and give a natural flush of colour. They blend beautifully, feel lightweight, and are perfect for a soft everyday look. They suit all skin types and give a healthy, fresh glow.

5. Simply Nam Hydrating Lip Balms

Another best pick from Simply Nam is these lip balms, which give long-lasting moisture and a smooth finish. They make dry lips feel soft and comfortable, and the formula feels lightweight while still being very nourishing.

6. LoveChild Masaba Batua Pocket Lipstick

Inspired by the timeless elegance of the Indian batua, this is a one-of-a-kind lipstick that blends beauty with fashion. Available in six vibrant shades, this is a must-have for the festive season.

7. Insight Cosmetics Cushion Concealer

This cushion-style concealer offers easy, even coverage. It brightens the under-eye area without looking heavy and gives the skin a natural, dewy finish. It is great for quick touch-ups.

8. MARS Cosmetics GlowFly Liquid Highlighter

GlowFly is a liquid highlighter that gives the skin a bright, luminous glow. It blends well with foundation and adds a soft shine that works for both daytime and night looks.

9. NARS Luminizer

The all-new NARS luminiser gives a smooth, healthy glow to the skin. It is lightweight, easy to blend and perfect for adding subtle radiance without any shimmer fallout.

10. Laneige Water Bank UV Barrier Sunscreen

Laneige’s new sunscreen offers strong sun protection with a calming, hydrating finish. It feels very comfortable on the skin and works well under makeup.

11. House Of Makeup Hot Glossip Lip Gloss in Pinky Swear

This lip gloss gives high shine without any stickiness. The shade Pinky Swear adds a juicy touch of colour that makes your lips look fresh and full.

12. Dove Beautiful Curls Range

Dove’s new curl-care range helps define, soften and nourish curly hair. It reduces frizz and makes curls look more bouncy and hydrated.

13. Estée Lauder Pure Colour Melt-On Glosstick in Melted Rose

This glosstick melts smoothly on the lips and gives a soft rosy colour with a glossy finish. It is comfortable to wear and feels soothing.

14. Clinique Moisturising Lotion SPF 50

Clinique brings hydration and sun protection together with this lotion. It absorbs quickly and keeps the skin moisturised without feeling sticky.

15. Secret Alchemist Saffron Dusk

A warm and elegant fragrance with saffron at its heart. It feels rich, soothing and perfect for evening wear. If you are looking for some rich, luxurious fragrance that will definitely turn heads, then this one is for you.

16. Wisdom Fragrances Velvet Vanille

A smooth and comforting vanilla scent that feels soft and luxurious. It works well for everyday use and lasts long on the skin.

17. Innisfree Green Ceramide Milk

This hydrating milk helps strengthen the skin barrier and provides long-lasting moisture. It feels light and calming, making it ideal for dry or sensitive skin.

18. Shankara Nalpamaradi Oil

This Ayurvedic oil is known for brightening and improving the natural glow of the skin. It nourishes deeply and helps even out the complexion with regular use.

19. Nivea Luminous Range

Nivea introduces this new range to brighten the skin and improve overall radiance. It targets dullness and helps the skin look healthier and clearer.

20. 03+ Eye Patches

These cooling eye patches refresh tired eyes and reduce puffiness. They give instant hydration and make the under-eye area look smooth and awake.

21. The Formularx Beyond Hydration Serum

This serum uses glycerin and ceramide to provide intense hydration and a stronger skin barrier. It helps keep the skin plump, calm and moisturised.

22. The Botanical Theory Under Eye Cream

A gentle eye cream with caffeine and niacinamide. It works on dark circles, reduces puffiness, and brightens the under-eye area with regular use.

23. KIKO Milano Golden Oasis Lips and Cheek Tint

A smooth tint that adds a natural wash of colour to both the lips and cheeks. It blends easily and gives a soft, sunlit finish.

24. Novology Sebosys Control Scalp Serum

A lightweight scalp serum that promises up to 48 hours of sebum control. It helps keep your scalp balanced, reducing greasiness while keeping it calm and healthy.

25. WOW Hyaneon Bond Repair Moisturising Shampoo

This is a hydrating shampoo that repairs all types of hair bonds and moisturises deeply. This also helps in restoring the softness and strength of your hair.

26. XYST Hydraboost Day Cream

Start your day with long-lasting hydration. The XYST Hydraboost Day Cream is a powerhouse blend of Hyaluronic Acid, Aquaxyl, Lecithin, and Plant Stem Cell Extracts that deeply moisturises while strengthening your skin’s protective barrier. Its lightweight, non-greasy texture keeps your skin feeling fresh, plump, and radiant throughout the day.

27. Juicy Chemistry x Ikonic Glow, Clam & Go Wedding Ultimate Glam Gift Box 2

Juicy Chemistry x Ikonic Glow brings you the Clam & Go Wedding Ultimate Glam Gift Box 2, a perfect pick for November’s beauty launch. This limited edition box is designed for effortless bridal glow, with clean skincare and glam essentials that prep, protect and highlight your skin. It is a ready to gift set for brides, bridesmaids or anyone who wants a fresh, radiant finish for the wedding season.

28. Dermalogica PowerBright Dark Spot Peel 

This is a 15 minute at-home peel designed to fade dark spots and reduce triggers of post-inflammatory hyperpigmentation (PIH). Clinically proven on a wide range of skin tones, including Fitzpatrick levels I-VI, this fast-acting formula was developed to easily integrate into your routine and provide visible results in just 5 uses.

29. Fix My Curls Ultimate “Goodbye Grease” Dry Shampoo 

If you are someone who always faces hair problems like frizziness and greasiness, your instant fix for flat, greasy, limp hair is the all-new Goodbye Grease Dry Shampoo. This isn’t your regular starchy spray. It’s a fresh take on dry shampoo: scalp-friendly, curl-approved, and made to keep you and your hair looking voluminous & fresh.

30. Forest Essentials launches their customised skincare

Forest Essentials recently launched their new Customised Skincare line, a completely bespoke, handmade cream created individually for each person after an in-depth consultation with our Ayurvedic research and formulation experts. Unlike typical personalised products, each jar is crafted entirely from scratch. Fresh botanicals, cold-pressed oils, mineral extracts, and targeted actives are slow-infused and hand-blended in small batches, resulting in a formula created for one person alone. The process is rooted in Ayurvedic tradition and takes three weeks from consultation to completion.

Also Read: 6 Skincare Essentials for Indian Weather and Skin Types

To stay updated with the latest Beauty, follow us on Instagram and Twitter, like us on Facebook and visit Masala.com.

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A $78.34 Billion Market by 2030, Fueled by Advancements in Clean Beauty, Preventive Skincare, and Targeted Product Innovation

A $78.34 Billion Market by 2030, Fueled by Advancements in Clean Beauty, Preventive Skincare, and Targeted Product Innovation

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The global anti-aging products market is forecast to grow at a CAGR of 6.96% from 2024 to 2030. Growth is driven by technological advancements, clean beauty trends, and personalization demand. The market additionally benefits from rising men’s grooming, an aging population, early preventive skincare, and digital engagement. Key collaborations, such as Beiersdorf with Rubedo Life Sciences and Estee Lauder with Serpin Pharma, aim to accelerate innovation. North America holds the largest market share at over 34%. Key players include Beiersdorf, Estée Lauder, and Procter & Gamble. The men’s segment is the fastest-growing at 7.88% CAGR.

Global Anti-Aging Products Market

Global Anti-Aging Products Market

Dublin, Nov. 24, 2025 (GLOBE NEWSWIRE) — The “Anti-Aging Products Market Research Report 2025-2030” report has been added to ResearchAndMarkets.com’s offering.

The global anti-aging products market is expected to reach a value of $78.34 billion by 2030 from $52.32 billion in 2024, growing at a CAGR of 6.96%

The market is growing significantly, driven by several factors including technological advancements and product innovation, clean beauty trends, and the rising demand for personalization. In addition, the increasing demand for men’s grooming, an aging population, the preventive skincare from a younger age, digital engagement, and growing interest in skin health are further contributing to the market’s growth.

The global anti-aging products market report consists of exclusive data on 25 vendors. The market is highly competitive and fragmented, comprising a mix of established global players, small companies, and niche brands. Larger players are heavily investing in the development of new products to attract a wider consumer base and maintain competitiveness. In contrast, niche companies focus on offering highly affordable, single-ingredient serums, leveraging their agility to introduce innovative products by engaging directly with consumers and delivering authentic solutions.

Companies are also investing significantly in R&D to deliver new solutions and secure patents. In addition, larger firms are actively acquiring successful brands to fill portfolio gaps. Competition among players remains intense, as rapid advancements in technology and formulations raise consumer expectations for continual innovation and upgrades in anti-aging products.

ANTI-AGING PRODUCTS MARKET GEOGRAPHICAL ANALYSIS

North America leads the global anti-aging products market with the largest share of over 34%. The market is driven by several factors, including high consumer awareness, the longevity economy and aging population, innovations and technological advancements, stringent regulations, personalization trends, and the “beauty from within” movement.

The US dominates the regional market due to advancements in technology and innovation, a strong focus on longevity, and heightened skin health awareness. Meanwhile, Canada is emerging as one of the fastest-growing countries in the North American anti-aging products market.

Well-informed consumers are seeking solutions that support skin longevity, integrity, and a youthful appearance. This demand is further fueled by health-centric messaging, social media, and influencer marketing. The “beauty from within” trend is encouraging consumers to purchase high-quality, natural ingredient-based anti-aging products. As a result, companies are increasingly adopting natural ingredients in product formulations and targeting consumers who prioritize natural skincare, which is expected to drive market growth during the forecast period.

繼續閱讀

ANTI-AGING PRODUCTS MARKET TRENDS

Advancement & Product Innovation

The advancement & product innovation is a trend in the global anti-aging products market. It is driven by several factors, including the rise of prejuvenation, rising demand for proven efficacy, integration of new formulations into daily routines, desire for customization & personalization, and influence of clean beauty.

Product innovation is showing promising growth in the global anti-aging products market due to several factors, including targeted functionalities, ethical sourcing, and accessibility. Manufacturers are continuously investing in R&D activities to create new and innovative anti-aging products, as consumers’ demand for effective and natural skin health solutions has increased significantly.

Clean Beauty Trends

The clean beauty trend in the global market is fueling the growth of anti-aging products. It is driven by several factors, such as an increased demand for recognizable & natural ingredients, increased environmental & ethical consciousness, concerns about artificial additives, shift from anti-aging to healthy longevity, and premiumization in the market.

The consumers, especially Millennials and Gen Z, are actively seeking information about the products on online platforms that demand clean beauty. They are actively seeking ingredient labels that increase transparency in the market. The demand for clean beauty is creating stronger competition among the market players. Thus, the brand has differentiated itself with manufacturing processes, ethical practices, and ingredient sourcing.

ANTI-AGING PRODUCTS MARKET DRIVERS

Aging Population

An aging population is a crucial and major factor driving the growth of the anti-aging products market across the globe. Several factors drive it: increased disposable income, increased focus on health & well-being, and an active lifestyle. The older population is more proactive as compared to previous generations about health & wellness. They want to slow down the aging signs and look for healthy longevity. This generation is more engaged in life and has a more active lifestyle. It drives the demand for products that align with a healthy lifestyle and are more effective.

Preventive Skincare from a Younger Age

Preventive skincare from a younger age is a significant driver in the global anti-aging products market. It is driven by several factors: the rise of prejuvenation, increased skincare awareness & education, concern beyond wrinkles, social media influence, and the clean beauty movement. The rise of prejuvenation is most prevalent among Millennials and Gen Z, who are adopting anti-aging products in their early 20s. The focus has shifted from reactive to a healthy longevity of a proactive mindset. They are investing heavily in a future youthful appearance.

INDUSTRY RESTRAINTS

High Cost

The high cost is impacting the anti-aging products market in various ways, including slow growth, limited accessibility, price sensitivity, and competition. It may restrict the price-sensitive people from buying such products. The high cost of anti-aging products is a direct reflection of the various investments that are required for bringing them to the market.

It includes high-potency ingredients, premium packaging & marketing, rigorous regulations & efficacy testing, and extensive research & development. Sourcing clinically proven ingredients like advanced peptides, hyaluronic acid, and vitamin C derivatives can be more expensive. The use of sustainably sourced or rare plant-based ingredients can also add to the cost. It increases the overall cost of the anti-aging product.

KEY QUESTIONS ANSWERED:

  • How big is the global anti-aging products market?

  • What is the growth rate of the global anti-aging products market?

  • Who are the major players in the global anti-aging products market?

  • What are the key drivers of the global anti-aging products market?

KEY TAKEAWAYS

  • By Product: The creams, lotions & moisturizers segment accounted for the largest market share of over 45%.

  • By Application: The anti-wrinkle segment dominates and holds the largest market share.

  • By Gender: The men segment shows the highest growth of 7.88% during the forecast period.

  • By Distribution Channel: The offline segment holds the largest global anti-aging products market share.

  • By Geography: North America leads the global anti-aging products market with the largest share of over 34%.

  • Growth Factor: The global anti-aging products market is set to grow due to an aging population and increasing preventive skincare from a younger age.

Key Attributes:

Report Attribute

Details

No. of Pages

138

Forecast Period

2024 – 2030

Estimated Market Value (USD) in 2024

$52.32 Billion

Forecasted Market Value (USD) by 2030

$78.34 Billion

Compound Annual Growth Rate

6.9%

Regions Covered

Global

ANTI-AGING PRODUCTS MARKET VENDOR LANDSCAPE

Key Vendors

Other Prominent Vendors

SEGMENTATION & FORECASTS

By Product

By Application

  • Anti-Wrinkle

  • Anti-Pigmentation

  • Others

By Gender

By Distribution Channel

By Geography

  • North America

  • US

  • Canada

  • Europe

  • Germany

  • France

  • UK

  • Italy

  • Spain

  • APAC

  • China

  • Japan

  • South Korea

  • India

  • Latin America

  • Brazil

  • Mexico

  • Middle East & Africa

  • South Africa

  • Turkey

  • Saudi Arabia

For more information about this report visit https://www.researchandmarkets.com/r/eay61s

About ResearchAndMarkets.com
ResearchAndMarkets.com is the world’s leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

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CONTACT: CONTACT: ResearchAndMarkets.com Laura Wood,Senior Press Manager press@researchandmarkets.com For E.S.T Office Hours Call 1-917-300-0470 For U.S./ CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900

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Why black soap is a skincare must-have

Why black soap is a skincare must-have

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Follow this guide

What’s the story

African black soap, a traditional skincare product, is making waves for its natural benefits.
Originating from West Africa, the soap is made from plantain skins, cocoa pods, palm leaves, and shea butter.
With its rich ingredients, African black soap promises to give you clearer, healthier skin.
Here are five amazing benefits of using this natural product in your skincare routine.

Deep cleansing properties

African black soap is famous for its deep cleansing properties.
The natural ingredients work to remove dirt, oil, and impurities from the skin’s surface.
This makes it an excellent choice for those with oily or acne-prone skin.
Regular use can help reduce excess oil production and prevent breakouts.

Exfoliation benefits

The texture of African black soap provides gentle exfoliation without irritating the skin.
It helps slough off dead skin cells, promoting cell turnover and revealing a smoother complexion.
This exfoliating action can improve skin tone and texture over time.

Moisturizing effects

Unlike many commercial soaps that strip the skin of moisture, African black soap contains shea butter and other moisturizing agents that help keep the skin hydrated.
These natural moisturizers nourish the skin while cleansing it, making it suitable for all skin types, including dry or sensitive ones.

Reduces inflammation

African black soap has anti-inflammatory properties that can help calm irritated or inflamed skin.
The presence of plantain skins and other botanicals helps soothe conditions like eczema or psoriasis by reducing redness and swelling.

Rich in antioxidants

Packed with antioxidants from its natural ingredients, African black soap helps protect your skin from environmental stressors such as pollution and UV rays.
These antioxidants neutralize free radicals that cause premature aging signs like fine lines or wrinkles, keeping your complexion youthful-looking over time.

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Experts Share How To Detox Body And Skin Naturally In Delhi’s High-Pollution Winter | Beauty News

Experts Share How To Detox Body And Skin Naturally In Delhi’s High-Pollution Winter | Beauty News

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Last Updated:November 23, 2025, 18:06 IST

A natural detox depends on consistent habits rather than quick fixes. Through hydration, nutrient-rich food, movement, sleep, and mindful rituals, the body can recover gradually.

Consistent routines build long-term resilience against pollution.

Delhi’s winter has its charm, but rising pollution levels often dull the experience. The mix of dry air, smog and soaring particulate matter exerts pressure on the body, dehydrates the skin, irritates the scalp, and leaves many feeling sluggish. A natural detox during this season isn’t about restrictive cleanses. It’s about small, steady habits that help the body eliminate what it doesn’t need while rebuilding strength from within.

Support The Body’s Natural Detox Systems

True detoxification is a daily, internal process managed by the liver, kidneys, lymphatic system and skin. These organs perform best when the body receives adequate hydration, nutrition, movement and rest.

According to Dr. Chiranjiv Chhabra, Chief Dermatologist and Founder, Alive Wellness Clinics, Delhi, nutrients such as vitamin C, vitamin E, polyphenols and omega-3 fatty acids are crucial during pollution-heavy months. “These nutrients help counter oxidative stress and support the body’s repair mechanisms,” she notes. Consistent hydration further aids digestion, prevents fatigue, and keeps natural cleansing pathways functioning smoothly.

Movement is another essential pillar. Asad Hussain, Founder and Exercise Scientist at OddsFitness, emphasises that detoxing doesn’t require extreme workouts. “Simple indoor routines such as mobility drills, bodyweight strength training, and short conditioning sessions help stimulate circulation and lymphatic flow,” he explains. Sweating during exercise may release small amounts of waste, but the main detoxification is still handled by the liver and kidneys. The real benefits lie in reduced fatigue, improved mood and better resilience after prolonged pollution exposure.

Rest completes the cycle. Quality sleep, ideally seven to nine hours, supports hormonal balance, tissue repair and cognitive recovery, making it indispensable for winter wellness.

Rebuild The Skin Barrier After Pollution Exposure

Pollutants weaken the skin barrier, clog pores and trigger inflammation. Dr. Chhabra stresses that the first step toward healthy winter skin is restoring this barrier. Gentle cleansing, hydrating serums and antioxidant skincare help neutralise irritation and replenish moisture. Ingredients like niacinamide, ceramides, hyaluronic acid and vitamin C are especially beneficial.

Professional treatments can create deeper, faster repair. Skin boosters rebuild hydration from within, and antioxidant drip therapy delivers detoxifying nutrients directly into the bloodstream for overall recovery.

Don’t Ignore Scalp And Hair Health

The scalp often takes an unseen hit during high-pollution months. Pollutants accumulate at the roots, disrupt the microbiome and contribute to irritation or hair fall. Professional treatments, along with mild exfoliating tonics and peptide-based care, help remove build-up and promote healthier growth.

A Small Ritual That Makes A Difference

During severe pollution spells, many turn to soothing daily rituals – one of the simplest being a warm cup of tea. Rich in antioxidants, tea helps neutralise free radicals and gently supports the body. High-quality blends with lower fluoride levels offer comfort while supplying mild nourishment.

A winter detox isn’t a quick fix; it’s a rhythm. With steady hydration, nutrient-rich meals, moderate movement, restorative sleep and mindful skin and scalp care, the body naturally finds balance. As both experts emphasise, long-term resilience comes from consistent routines and not drastic overhauls.

Location :

Delhi, India, India

First Published:

November 23, 2025, 18:06 IST

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“Menstrual masking,” a viral trend where people apply period blood to their face for skincare. (Photo: X, Canva)

What Is ‘Menstrual Masking’? Internet Horrified, Dermatologists Debunk The Period-Blood Skincare Trend: WATCH

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A new, and rather unsettling, beauty trend has gone viral on TikTok and Instagram called “menstrual masking.” It has left many people in shock and disgust. Menstrual masking involves the application of period blood directly onto your face in pursuit of glowing and youthful skin. Influencers tout this trend and claim that menstrual fluid is rich in stem cells, growth factors, and nutrients that will help cure acne, improve elasticity, and boost collagen. But dermatologists say the trend is neither natural nor safe-and has no scientific backing.

What Exactly Is Menstrual Masking?

Menstrual masking means smearing menstrual fluid onto skin as a face mask, often DIY; creators smear blood on their skin and describe the ritual as ancestral, organic beauty. Proponents most often refer to studies indicating that stem cells derived from menstrual blood are capable of regenerating tissue in the controlled environment of the laboratory.

You Might Be Interested In

Research published in the journal Federation of American Societies for Experimental Biology found that processed menstrual plasma significantly accelerated wound healing in laboratory experiments. But these results derive from purified, sterile and medically handled samples, not raw menstrual blood collected at home.

Why the Trend Has Shocked Social Media

The videos, featuring users smearing bright red blood on their faces, have gone viral with thousands of comments ranging from disbelief to disgust. Many wondered why influencers were turning bodily fluids into skincare hacks, while creators framed the trend as natural, chemical-free, and empowering. The shock factor only added to its rapid spread across platforms.

Why Dermatologists Are Warning Against It

Dermatologists strongly caution against menstrual masking, emphasizing that menstrual blood is not sterile. The fluid contains a combination of blood, endometrial tissue, cervical mucus and bacteria from the vagina and outer skin. Researchers interviewed in The Conversation say that menstrual blood may contain microorganisms like Staphylococcus, Streptococcus and E. coli all of which could cause infections if applied to the face.

Dermatologists are warning that using menstrual blood on the skin could result in infections, rashes, acne flare-ups, irritation, and disruptions to the skin’s natural pH. They say there is absolutely no clinical evidence that menstrual blood can improve collagen production, mend acne or improve skin texture. And, though menstrual fluid does contain stem cells, those particular cells are unable to penetrate the skin or function without advanced laboratory processing.

Safer Alternatives Backed by Dermatology

According to experts, it’s best to stick with science-backed treatments for anti-aging or skin-repair benefits, rather than using DIY menstrual facials. Dermatologists recommend retinoids to encourage cell turnover, vitamin C to brighten and boost collagen, niacinamide to reduce inflammation, and peptide serums to repair. Even PRP or “vampire facials” performed by professionals and in sterile clinical settings are a safer alternative for people who are attracted to plasma-based treatments.

Why This Trend Still Emerged

Yes, despite the risks, menstrual masking has gained traction due in part to a growing push for “natural” beauty solutions, efforts to challenge stigma around periods, and the internet’s appetite for shock-value content. Some creators are framing it as a statement of body acceptance; others pitch it as a chemical-free alternative to store-bought skincare.

Menstrual masking has been trending, but it’s not safe for your skin. Period blood isn’t the same as a skincare product—it contains bacteria and waste products your body is trying to get rid of. Putting it on your face can actually increase your risk of irritation, infection, pic.twitter.com/VIMArO0BHb

— Dr. Chad (@Dr_Chad_MD) September 16, 2025

Menstrual masking might be going viral on the internet, but dermatologists agree unanimously that it is unsafe, unhygienic, and ineffective. The so-called natural skincare cure has no scientific evidence behind it and carries a lot of health risks. As the viral videos continue to circulate, experts urge viewers to approach the trend with caution and rely on tested, medically approved skincare solutions instead.

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First published on: Nov 22, 2025 7:26 PM IST

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Sofia Babu Chacko is a journalist with over five years of experience covering Indian politics, crime, human rights, gender issues, and stories about marginalized communities. She believes that every voice matters, and journalism has a vital role to play in amplifying those voices. Sofia is committed to creating impact and shedding light on stories that truly matter. Beyond her work in the newsroom, she is also a music enthusiast who enjoys singing.

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